Bronzo Packaging · 2025
Qishan Saozi Noodles Confezione per noodle
by Huang Yong
- A' Design Award di Bronzo 2025 in Packaging
- CLIENT: Qipinfu
- Estimated Number of Design Views: 11,725
- Verification code 013A404E5B · Verify this award
Colors
About Qishan Saozi Noodles Confezione per noodle
Qishan Saozi Noodles è un progetto di packaging per un prodotto tradizionale a base di noodle originario di Qishan, in Cina. L'illustrazione raffigura una fenice composta da noodle e vapore, che tiene nel becco un ramo di peperoncino. Ingredienti dai colori vivaci circondano la fenice, richiamando il sapore e la lunga tradizione del piatto. La fenice evoca inoltre una leggenda locale legata alla dinastia Zhou, collegando il marchio alla cultura regionale. La confezione è realizzata in carta kraft bianca, scelta per il suo colore naturale e il suo aspetto essenziale. I caratteri tipografici e il logo sono applicati con stampa a caldo in oro.
About the A' Design Award di Bronzo
Qishan Saozi Noodles Confezione per noodle ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Qishan Saozi Noodles Confezione per noodle sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Qishan Saozi Noodles Confezione per noodle soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- The sauerkraut noodles transform into a gorgeous phoenix, flapping its wings from the steam and dancing lightly on the top of the taste buds. The phoenix holds a pepper branch in its beak, symbolizing the unique flavor and long heritage of Qishan sauerkraut noodles. The colorful ingredients surround its body, painting a delicate and exquisite picture.
- Dimensions & Packaging
- 14mmx38mmx200mm
- Tags
- Qipinfu, Saozi noodles, Qishan Saozi noodles
- Production Technology
- The packaging of this product uses high-quality white kraft paper as the main material, which not only reflects the concept of environmental protection, but also demonstrates a simple yet elegant style. With its natural color and delicate touch, white kraft paper adds a touch of simplicity and purity to the product, allowing people to feel the brand's dedication and sincerity at a glance.
- Design Challenge
- The packaging has undergone many revisions and adjustments in the style of illustrations, striving to accurately capture the unique charm and cultural connotation of sauerkraut noodles. Through meticulous brushwork, the ingredients of sauerkraut noodles have been refined and perfected, and each ingredient is lifelike, as if it can jump out of the paper, making people salivate. At the same time, the packaging also cleverly incorporates the allusion of Fengming Qishan and the phoenix element, which not only highlights the historical depth and cultural heritage of the brand, but also makes sauerkraut noodles a cultural messenger that connects the past and the present and conveys auspiciousness.
- Research
- This packaging incorporates the traditional allusions of Fengming Qishan into the brand narrative, giving the sauerkraut noodles a profound historical and cultural heritage. The study also deeply analyzed the innovative practices of brand packaging design, especially the ingenious combination of white kraft paper and hot stamping red gold technology, which not only enhances the visual beauty, but also highlights the dignity and uniqueness of the brand. This study provides a new perspective and inspiration for the inheritance of sauerkraut noodle culture and brand development.
- Inspiration
- Since ancient times, the sound of phoenixes in Qishan symbolizes the prosperity of the Zhou Dynasty, implying the benevolent rule of King Wen and the reunification of the world. This allusion is integrated into the brand story of Saozi Noodles, giving it far-reaching significance. Saozi Noodles, known as the "Soul of Qishan", is not only a feast for taste buds, but also a display of Qishan culture.
- Project Duration
- Xi'an, China
- Operation Flow
- The packaging combines the phoenix element, giving the sauerkraut noodles a new lease of life, becoming a messenger that connects the past and the present and conveys auspiciousness. Each bowl of noodles carries historical blessings and cultural heritage. The packaging uses white kraft paper, and the fonts and logos are carefully crafted with hot-stamping gold technology, like bright stars, which not only enhances the visual effect, but also highlights the brand's noble and uniqueness. The luxurious charm shows the brand's unremitting pursuit of quality and details.
- Image Credits
- Illustrator/Hu Yunfeng
