1001 Nights Confezione per frutta secca di Mahsa Mohammadzadeh

Il progetto 1001 Nights Confezione per frutta secca di Mahsa Mohammadzadeh è un vincitore molto stimato del prestigioso 2025 A' Design Award di Ferro nella categoria Design del Packaging.

FerroPackaging· 2025

1001 Nights Confezione per frutta secca

di Mahsa Mohammadzadeh

Cliente: Dastan Nuts

Vincitore del premio A' Design Award di Ferro nella categoria Packaging

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Il Design

Informazioni su 1001 Nights Confezione per frutta secca

1001 Notti è un packaging cilindrico per frutta secca. L'artwork si ispira ai racconti delle Mille e una notte e unisce illustrazione disegnata a mano e digitale. Il contenitore è realizzato in carta riciclata con un rivestimento interno idoneo al contatto con gli alimenti. Il corpo è stampato in offset con laminazione opaca e alcune aree selezionate sono rifinite con lamina oro o lamina argento. Il logo del marchio è impresso a rilievo sul coperchio. Il coperchio telescopico si apre e si chiude con facilità e garantisce una chiusura sicura. Il coperchio funge inoltre da ciotola per la frutta secca e da contenitore per i gusci.

Il Riconoscimento

Informazioni sul A' Design Award di Ferro

1001 Nights Confezione per frutta secca ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che 1001 Nights Confezione per frutta secca sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. 1001 Nights Confezione per frutta secca è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.

Dietro il Design

Press Kit

Crediti, membri del team e dettagli tecnici forniti dal designer.

Proprietà Uniche: This nut packaging design is inspired by the tales of One Thousand and One Nights, combining hand-drawn and digital illustrations to create a precise and artistic result. The graphic design on the can reflects traditional craftsmanship and is carried out with care and attention to detail. One of the main challenges in production was using recycled cardboard, ensuring both hygiene standards and environmental sustainability. The cylinder was designed and crafted first, followed by the careful application of the label. To enhance the visual appeal, a thoughtful blend of light and dark colors was used, and the logo was engraved on the can lid. Sections of the design are delicately gold-foiled and silver-foiled. Additionally, the lid serves a dual purpose, acting as both a shell collector and a serving bowl, enhancing both functionality and aesthetics.
Dimensioni e Confezionamento: The Packaging Is A Cylindrical Design Chosen Based On Product Weight And User Preferences With A Top-Opening Lid Similar To A Telescope. Dimensions: Height 160mm Diameter 100mm; Lid Height 30mm Diameter 100mm. Made From Recycled Paper With A Food-Grade Inner Lining Approved By Health Authorities. The Brand Logo Is Embossed On The Lid. The Body Features Offset Printing On Glossy Paper With A Matte Lamination Accented With Gold Foil On The White Box And Silver Foil On The Dark Box.
Tag: Illustration, Story, Packaging, One Thousand and One Nights, Design, Nuts
Tecnologia di Produzione: The Packaging Design Incorporates Illustration An Ancient Iranian Technique. The Artwork Was Hand-Drawn Multiple Times Refined And Then Digitally Colored. To Preserve Brand Identity Scheherazade The Storyteller Is Fused With The Dastan Parrot Logo Riding The Royal Wheel To Narrate The Tale. To Enhance Visual Appeal And Value Selective Gold Foiling Has Been Applied And The Production Process Was Carried Out In Multiple Stages.
Sfida Progettuale: The biggest challenge was finding a company capable of producing cylindrical packaging that met environmental standards. Efforts were made to ensure the use of suitable materials. Additionally, due to the lack of facilities for direct printing on cylindrical cans, the design was first printed using offset printing and then applied to the cans. This process added complexity and refinement, requiring meticulous attention to production details and design precision, which was successfully achieved.
Ricerca: The role of graphic design in packaging is essential. Illustration, as an engaging tool, conveys rich cultural stories. By incorporating the tales of One Thousand and One Nights into the packaging, we not only preserve Iranian culture but also establish an emotional connection between the product and the consumer. This technique elevates packaging to an art form, setting the product apart in the market and offering customers a cultural and intellectual experience.
Ispirazione: We Come Together In Joyful Moments Sharing Stories And Memories. Iran’s Rich Culture And Literature Are Deeply Rooted In Storytelling Making It A Valuable Element For A Brand Like Dastan Meaning Story In Persian Especially In The Nut Industry. A Thoughtfully Designed Functional Package Not Only Enhances The Customer Experience But Also Encourages Reuse Rather Than Disposal. This Approach Promotes Sustainability Reduces Waste And Strengthens The Brand’s Cultural And Environmental Values.
Durata del Progetto: The research phase for selecting the box began in October 2023, with two months dedicated to reading the stories of One Thousand and One Nights. Following the research, illustrations were created, inspired by the tales. The project started in January 2024, was completed in July 2024, and became available for purchase in stores in September 2025.
Flusso Operativo: The packaging features a telescopic lid that opens and closes effortlessly, ensuring a secure seal once closed. The lid serves both as a bowl for serving nuts and a container for collecting shells and waste. Made from recycled paper with a food-safe inner lining, the design guarantees product freshness. The ergonomic and practical design enhances the user experience, while offset printing with matte lamination and gold foiling elevates the product's visual appeal and value.
Membri del Team: Creative Director, Designer and Illustration: Mahsa Mohammadzadeh
Crediti Immagini: Image #1: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #2: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #3: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, 3D Artist Mohammad Mohammadzadeh
Image #4: Illustrator Mahsa Mohammadzadeh, Creative Director Mahsa Mohammadzadeh, Photography Mohammad Mohammadzadeh