Ferro Architettura · 2025
Masseria Auraterrae Resort naturalistico
by Bepi Povia
- A' Design Award di Ferro 2025 in Architettura
- CLIENT: BPI&G + Partners
- Estimated Number of Design Views: 10,562
- Verification code DC46E05EBD · Verify this award
Colors
About Masseria Auraterrae Resort naturalistico
Masseria Auraterrae è un resort naturalistico situato a Polignano a Mare, in Puglia, Italia. Il progetto restaura un edificio storico di 3000 metri quadrati all'interno di un terreno di 120000 metri quadrati. Il design segue il concept Roots, che valorizza le pratiche tradizionali, i materiali locali e le tecniche costruttive tramandate di generazione in generazione. I materiali disponibili localmente riducono le esigenze di trasporto e sostengono l'economia del territorio. Sono integrati la raccolta dell'acqua piovana, le energie rinnovabili e la gestione dei rifiuti organici. Le epigrafi in pietra e altri elementi storici sono stati preservati.
About the A' Design Award di Ferro
Masseria Auraterrae Resort naturalistico ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Masseria Auraterrae Resort naturalistico sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Masseria Auraterrae Resort naturalistico è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- Masseria Auraterrae is made with Roots Philosophy. The Roots concept integrates indigenous knowledge into architectural design by valuing traditional practices, local materials, and construction techniques passed down through generations. This approach not only preserves cultural heritage but also promotes sustainable and contextually relevant design.
- Dimensions & Packaging
- 3000 Sqm Historical Building
120000 Sqm Land Management - Tags
- Puglia, Resort, Vineyard, Travel Exeperiences, Best Pratice, Roots Design, Bepi Povia
- Production Technology
- Masseria Auraterrae is Sustainability and Resilience project
centrated to the Roots Concept, re-using Local Materials, Reducing environmental impact by using locally available materials, decreasing the need for transportation and promoting the local economy. The building was made byTraditional Construction Techniques as applyng construction methods that have proven to be sustainable and adaptable over time. The Roots Concept implement rainwater harvesting systems, renewable energy sources, and organic waste management. - Design Challenge
- Projects offering an immersive experience, transforming spaces into places that tell a story and engage the senses.
Application of the experiential tourism concept, where guests of five-star hotels can experience Puglian culture through design and the surrounding environment. - Research
- Every part of the Histric Building is a careful recovery of what already existed, including the vegetable gardens in the ancient walls, the church, the reception areas and the refectory. The oldest historical elements found have been preserved, even where they are not very functional, but express great historical value. Some elements are no longer found today, unfortunately. In the face of the many epigraphs that we have found on the masseria and cleaned so that every traveler could read and interpret them according to their own sensitivity, many others have been lost; I think of the stone inscription that was located above the entrance to the garden of the officinal herbs that was removed over time as well as other tombstones that told the history of the place.
- Inspiration
- Architecture can empower local communities by actively involving them in the design and construction process. This approach ensures that projects reflect the needs and aspirations of the community, promoting local pride and social cohesion.
- Project Duration
- The Project started in 2022 and was ready for public in June 2024
Polignano a Mare, Puglia, Italy - Operation Flow
- Bepi Povia is a renowned Italian interior designer and garden designer, known for creating the concept of Roots Design on South Italy, Puglia. This innovative style originates in Puglia and is deeply inspired by local craftsmanship and traditions rooted in the Puglian territory. The Auraterrae embraces an entire philosophy centered on cultural roots, the land, and authentic experiences.
