Argento Stampa · 2020
The Big Book of Bullshit Libro
- A' Design Award d'Argento 2020 in Stampa
- CLIENT: Lisa Winstanley
- Estimated Number of Design Views: 57,810
- Verification code 38AB5AE0E3 · Verify this award
Colors
About The Big Book of Bullshit Libro
La pubblicazione The Big Book of Bullshit è un'esplorazione grafica di verità, fiducia e bugie ed è divisa in 3 capitoli visivamente giustapposti. La verità: un saggio illustrato sulla psicologia dell'inganno. The Trust: un'indagine visiva sulla nozione di fiducia e The Lies: una galleria illustrata di cazzate, tutte derivate da confessioni anonime di inganno. Il layout visivo del libro prende ispirazione dal "Van de Graaf canon" di Jan Tschichold, utilizzato nella progettazione del libro per dividere una pagina in proporzioni gradevoli.
About the A' Design Award d'Argento
The Big Book of Bullshit Libro ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che The Big Book of Bullshit Libro sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. The Big Book of Bullshit Libro è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.
Press Kit
- Unique Properties
- The Big Book of Bullshit is a graphic exploration of truth, trust and lies and is divided into 3 juxtaposed chapters.
The Truth: An illustrated essay on the psychology of deception
The Trust: A visual investigation of the notion and fragility of trust. Exploring experimental mediums and malleable, tensile materials.
The Lies: An illustrated gallery of bullshit, all derived from anonymous confessions of deception - Dimensions & Packaging
- 235mm x 285mm finished size
198 pages - Tags
- Book Design, Layout, Typography, Illustration, editorial
- Production Technology
- Screen printed neon book cover with a white matt finish. High quality textured paper and quality binding for the inner pages. Outer case blind embossed with the word truth
- Design Challenge
- There were many creative challenges which were overcome in the creation of this book, from ensuring the anonymity of confessions of deceit, to finding suppliers that could print using in glow in the dark ink.
The main finding of this practice based research is that, everyone is full of shit! - Research
- Vision:
To enjoy creating design that invokes curiosity, creates conversation, makes people smile and is above all, honest.
Mission:
To contribute to a creative community, bound by the ubiquitous human trait of lying. Creating beautiful artwork from what is, essentially, an ugly aspect of human nature.
The central messages, which I wished to communicate: We All Lie
It is fundamentally ingrained in our nature and a necessary part of our societies structure.
Yet We Are All Quick To Judge
No matter how much we lie ourselves, there is a social paradox that forces us to negatively label those who are deemed liars. - Inspiration
- Dishonesty is a ubiquitous phenomenon that has become ingrained as a necessity for the successful function of our society. The overarching aim of this project was to provide a contribution to the understanding of the visual relationship between lies and truth. Encouraging viewers to investigate their own preconceived notions of truth, trust and deceit by fostering a dialogue of a dialogue of questioning and examination.
- Project Duration
- project started in 2014 in Kuwait and completed in 2017 in the UK Edited and revised 2nd edition designed and produced in Singapore, 2019
- Operation Flow
- This was part of a larger project. Lies were collected from an anonymous online confessional platform iliekit.com and subsequently illustrated and showcased in the third 'lies' chapter of the big book of bullshit