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Lafonce Maxone Complesso culturale e commerciale by Hansheng Cheng
Lafonce Maxone Complesso culturale e commerciale by Hansheng Cheng
Lafonce Maxone Complesso culturale e commerciale by Hansheng Cheng
Lafonce Maxone Complesso culturale e commerciale by Hansheng Cheng
Lafonce Maxone Complesso culturale e commerciale by Hansheng Cheng

Oro Interni · 2020

Lafonce Maxone Complesso culturale e commerciale

by Hansheng Cheng

  • A' Design Award d'Oro 2020 in Interni
  • CLIENT: Gonverge Interior Design
  • Estimated Number of Design Views: 18,384
  • Verification code 6EEA3B53D9 · Verify this award
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About Lafonce Maxone Complesso culturale e commerciale

Lafonce Maxone è un complesso culturale e commerciale situato a Xi'an, in Cina. Gli interni riuniscono un centro commerciale, una libreria e altre tipologie di attività sotto un unico tema, quello del libro. Due pareti artistiche di libri, alte 18 metri e lunghe complessivamente 240 metri, ospitano centinaia di migliaia di volumi e sono realizzate con strutture in acciaio e vetro trasparente. Il vetro consente alla luce di diffondersi nello spazio vuoto dell'edificio. La struttura originaria era rimasta inutilizzata per tre anni e il suo volume aperto è stato conservato per creare un forte senso dello spazio.

About the A' Design Award d'Oro

Lafonce Maxone Complesso culturale e commerciale ha vinto l'A' Design Award d'Oro, un riconoscimento immensamente prestigioso conferito a design di primissima qualità, meravigliosi e straordinari. I vincitori d'Oro sono creazioni estremamente innovative, visionarie e di un fascino abbagliante che riflettono il genio, la saggezza e l'abilità dei loro designer. Ci si aspetta che Lafonce Maxone Complesso culturale e commerciale sia un'invenzione molto elogiata, all'avanguardia e monumentale che offre un valore senza precedenti. Questo design vincitore dell'A' Design Award d'Oro è un progetto spettacolare e rispettato che giova grandemente ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Lafonce Maxone Complesso culturale e commerciale crea intensi sentimenti di desiderio, risveglia la passione, incoraggia la creatività e ci affascina.

Press Kit

Unique Properties
The project is a bookstore-themed commercial complex, which offers lifestyle aesthetic experience with multiple business forms via a "culture and commerce" design strategy. The 18m-high and 240m-long artistic book walls in it are striking and pioneering, bringing a brand-new image of urban commercial space to Xi'an and even China.
Dimensions & Packaging
Area: 36,000 sqm
Category: Cultural and Commercial Complex
Tags
cultural and commercial complex, shopping mall, bookstore, Gonverge Interior Design, xi'an
Production Technology
1. The original building was a roughcast architecture had been idle for 3 years. The designers kept the advantage of the original void area, with a view to producing a strong experiential sense of space.
2. With hundreds of thousands of books placed in, the two large walls are constructed with steel structures and transparent glass, which enables people to see through and also allows the light randomly diffuse to the void area to interact with the spatial entities in various forms.
Design Challenge
The project's location doesn't enjoy large human flow volume and prosperous commerce. How to make LAFONCE MAXONE outshine other big shopping malls in Xi'an is a tough problem that needs to be solved.
Research
LAFONCE MAXONE is a trendy cultural and commercial complex, integrating shopping mall, bookstore and other functions. It can not only attract the human flow, but also promote local economic development and improve business operations of shopping centers.
Inspiration
The project is situated at an industrial area in the northern suburbs of Xi'an, which doesn't enjoy large human flow volume and prosperous commerce. According to the chief designer, it's imperative to depend on culture to go beyond geographical restrictions and gather people, because culture itself does not have geographical distance and can attract the participation of all people, thus maximizing the flow of customers. Based on such idea, the theme of "book" runs through the entire space.
Project Duration
Started from: December 2016
Completion time: December 2018
Operation Flow
Through a "culture and commerce" design strategy and by taking cues from the cultural context of Xi'an, Designer created a bookstore-themed commercial and cultural complex, which leads lifestyle aesthetic experiences with multiple business forms and has successfully attracted customers in spite of the remote site. Striking and pioneering artistic book walls, which are 18m high and 240m long in total, bring a brand-new image of urban commercial space to Xi'an and even China.
Image Credits
Photographer: Weiqi Jin

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