Bronzo Interni · 2021
Masstone Interior design di una boutique di moda
by SpActrum
- A' Design Award di Bronzo 2021 in Interni
- CLIENT: SpActrum
- Estimated Number of Design Views: 9,210
- Verification code 76A26BFB40 · Verify this award
Colors
About Masstone Interior design di una boutique di moda
Masstone è un progetto di interior design per una boutique di moda a Taiyuan, in Cina. La boutique si sviluppa su 520 metri quadrati distribuiti su due piani ed è concepita come un giardino interno. Un'ampia rampa dalla pendenza dolce conduce all'ingresso, mentre una seconda rampa collega alla piattaforma superiore. Tre brevi scalinate aggiungono ulteriori percorsi. Rampe, piattaforme e scale sostengono sfilate, prova degli abiti, vendita e momenti di relax. I materiali comprendono lastre di alluminio anodizzato, GRG, terrazzo e una struttura in acciaio. Una parete verde con irrigazione automatica addolcisce la geometria dello spazio. La struttura in calcestruzzo è lasciata a vista.
About the A' Design Award di Bronzo
Masstone Interior design di una boutique di moda ha vinto l'A' Design Award di Bronzo, un riconoscimento altamente prestigioso conferito a design eccezionali che si distinguono per creatività, ingegno e astuzia. I vincitori di Bronzo sono manufatti ampiamente abili e sorprendentemente creativi che autenticano la vasta esperienza, l'immaginazione e l'intraprendenza dei loro designer. Ci si aspetta che Masstone Interior design di una boutique di moda sia un oggetto molto apprezzato, ammirato e amato, notevolmente professionale e innovativo. Questo design vincitore dell'A' Design Award di Bronzo incorpora le migliori pratiche dell'arte, della scienza, del design e della tecnologia, ed è eccellente per l'attenzione al dettaglio. Masstone Interior design di una boutique di moda soddisfa splendidamente i bisogni, tocca i desideri, affascina i sentimenti e attira la curiosità.
Press Kit
- Unique Properties
- Models walk on the runway from the beginning of the ramp to the end; customers wander from the fitting room to the cashier, while waiters taking the coffee step on to the leisure platform. There are numerous separate movements interactively weaving through the space, defining the Masstone Fashion Boutique in Taiyuan, China.
- Dimensions & Packaging
- The site has a total area of 520 Sq.mt.and is split in two floors
- Tags
- boutique, fashion, interior design, retail, vertical greening, GRG
- Production Technology
- anodized aluminum plates, GRG, terrazzo, steel structure, auto-irrigated green wall
- Design Challenge
- Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them, such as artistic, simple European, dark or industrial styles. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. This quality has verified its value after the completion, and the space has now been recognized by many internationally famous fashion designers.
- Research
- Fashion boutiques have become a growing trend of China’s real economy. Many stereotyped styles are portrayed in them. This project attempted to provide another answer by dissolving the myth of style, confronting and accepting the spatial characteristics and acknowledging the essential needs of human beings. In order to highlight the real, not only is the concrete structure exposed, but also some of the traces of the construction stage are retained. The value of keeping these real features has been acknowledged since its completion, and the space has now been recognized by many internationally famous fashion designers.
- Inspiration
- The design concept came from a straight fusion of fashion shows and natural stone forms. Inspired by the floating stands around the show stage, which simulate the ups and downs of stacked rocky paths, the basic concept was born: there would be an inner garden, inheriting the modernist tradition, omitting decoration and narrative, and providing a venue for multiple events by using basic architectural features, such as ramps, platforms, and ladders.
- Project Duration
- The project started in March 2017 and finished in September 2017 in Beijing, and was constructed from July 2017 to January 2018 in Taiyuan.
- Operation Flow
- The primitive idea of the design was developed into a large and gentle slope towards the entrance. The track from the ramp to the top platform forms a coherent path, while three short stairs were constructed to allow possibilities of more paths.
- Image Credits
- image: Zhen Li, Yan Pan
