Press Release
Krastsvetmet Gifts Souvenir Ingots by Proektmarketing +1 Receives the Golden A' Design Award in Giftware Design
Proektmarketing +1 recognized for giftware design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Giftware Design category for Krastsvetmet Gifts Souvenir Ingots by Proektmarketing +1, designed for Krastsvetmet. The result belongs to the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Golden A' Design Award
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding Krastsvetmet Gifts Souvenir Ingots
Krastsvetmet Gifts is a series of souvenir gold ingots offered as an alternative to a gift of money. Three collections were developed. One collection uses geometric shapes based on abstract painting and Art Nouveau forms. Another collection presents abstract patterns that recall a water surface, tree bark and clouds. The third collection shows the Russian coat of arms and the crown of the Russian Empire and suits corporate gifts. The ingots are made of pure gold and placed in cardboard and plastic packaging. The design adapts to different sizes.
About Proektmarketing +1
Proektmarketing +1 helps to grow. The company works out the strategies and tools for the development; helps to choose effective marketing tools, draws out brand communication with customers. The main work areas are: integrated marketing, branding and digital. The company was founded in 2011 in the Siberian city of Krasnoyarsk. The Proektmarketing +1 team has implemented dozens of projects with companies from various fields of activity: from food manufacturers to cities. The rule underlying each project is to create working and effective solutions in the area of marketing, advertising and design.
Award Record
This recognition makes Proektmarketing +1 a winner of 1 A' Design Award.
About the A' Giftware Design Award
The A' Giftware Design Award is an international gift design competition recognizing good gift designs by leading brands, manufacturers and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to giftware designers, product designers, industrial design studios and giftware brands from all countries. Entries typically include candles, figurines, picture frames, decorative plates, ornaments and souvenirs. Awarded gift designs are published at https://designers.org/design-category/giftware
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/101654
- A' Design Award Page: https://competition.adesignaward.com/101654
- Media Showcase: https://www.designnewsroom.com/!101654
- Laureate Profile: https://designers.org/d/271691
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Krastsvetmet Gifts Souvenir Ingots
- Function
- Souvenir Ingots
- Category
- Giftware Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home and Packaging & Retail
- Colors
- Burly Wood, Gainsboro, Dark Khaki, White Smoke and Dark Olive Green
- Images
- 5
- Client
- Krastsvetmet
The Recognition
- Laureate
- Proektmarketing +1
- Country
- Russian Federation
- Recognition
- Golden A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #101654
Credits
- Team
- Alexander Osadchy, Maxim Kuldoshin, Maria Krylova, Maria Savchenko, Nikita Voropaev and David Neldushkin
Design Details
- Unique Properties
- Three collections of gold bars were developed. The creation of the collection of ingots with geometric shapes was based on the abstract paintings of Mondrian, Malevich Suprematism and Art Nouveau luxury. The collection created on the basis of natural motives presents abstract patterns resembling a water surface, a tree bark and the texture of air clouds. Ingots with images of the Russian coat of arms and the crown of the Russian Empire form an exclusive collection for country patriots and are suitable for corporate gifts.
- Inspiration
- Souvenir ingots are used as an alternative for the regular money gift. It was important to develop a unique ingot design that will be suitable for different people. The ingots collections were inspired by the art, natural forms and state symbols.
- Realization and Technology
- Ingots are made from a pure gold and placed in packaging that is made from cardboard and plastic.
- Operation and Interaction
- A person can buy this ingot for themselves or as a gift.
- Project Duration and Location
- The project started in September 2017 and was completed in November 2017 in Krasnoyarsk, Russia.
- Specifications
- The plastic packaging is 27 mm х 54 mm. Gold ingots are 100 g, 50 g, 20 g, 10 g and 5 g. The developed design adapts to different sizes.
- Keywords
- gift, gold, packaging, gold bar, ingot, souvenir, Russia, Krasnoyarsk
