Press Release
Chia-Hui Lien Receives the Bronze A' Design Award for Aesthetics and Chinese Characters in Graphics, Illustration and Visual Communication Design
The international grand jury of the 2019 - 2020 A' Design Award & Competition recognizes Chia-Hui Lien for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ Aesthetics and Chinese Characters by Chia-Hui Lien has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
About Aesthetics and Chinese Characters
Aesthetics and Chinese is a series of posters based on the design of Chinese characters. The structure of each character is built from its radical strokes, which are presented in rotating and gradual arrangements. The series turns written text into visual symbols and uses font design as a contemporary form of expression. Posters, invitation cards and a book were printed to highlight the character forms. The posters measure 70 by 100 centimetres. The work presents Chinese language and characters as a lasting cultural asset of Oriental culture.
About Chia-Hui Lien
Tang-Hsuan Lien, born in 1976 in Taiwan, acts as the Creative Director of Yi Jia Visual Identity Design Co.,LTD now. Her professional fields of design include brand design, graphic design, packaging design, book design, and exhibition visual design. She designs various design projects for customers from each and all sections, including Kaohsiung Rapid Transit, Bureau of Cultural Affairs Kaohsiung City Government, China Steel Corporation (CSC),Taiwan Power Company, Kaohsiung City History Museum. She is a very good designer and has won many international design awards every year.
Award Record
Chia-Hui Lien is a winner of 6 A' Design Awards, including this recognition. The awards were granted between the 2017 - 2018 and the 2019 - 2020 editions of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/102037
- A' Design Award Page: https://competition.adesignaward.com/102037
- Media Showcase: https://www.designnewsroom.com/!102037
- Laureate Profile: https://designers.org/d/188356
- Further Information from the Laureate: http://www.tf.edu.tw
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Aesthetics and Chinese Characters
- Function
- Characters
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Gold, Gainsboro, Goldenrod, Olive and Dark Goldenrod
- Images
- 5
The Recognition
- Laureate
- Chia-Hui Lien
- Country
- Taiwan (China)
- Recognition
- Bronze A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #102037
Credits
- Image Credits
- CHIA-HUI LIEN
Design Details
- Unique Properties
- This series of works is based on the design of Chinese characters as the main visual design axis. The structure of the Chinese characters formed by the radical strokes of the Chinese characters is presented in a rotating and gradient manner.
- Inspiration
- 2019 Creative Poster Design Exhibition: A Crossover between Aesthetics and Chinese Characters” will employ “the beauty of Chinese language and characters” as the design elements to transform texts into visual symbols; “innovation” as the central idea, and font design as a brand new embodiment approach, through the design of posters, to probe the future possibilities which are in line with the beauty of "crossover", "aesthetics" and "Chinese characters”.
- Research
- Chinese and Chinese characters are important assets for the long-term and continuous development of oriental culture. The work takes Chinese character design as the main design core, and reproduces this cross-border oriental style design energy in contemporary art and literature trends, and actively displays Chinese and Chinese character books. The art and culture are rich in design capacity.
- Challenge
- The most difficult part of the design process is the design of Chinese fonts. The structural considerations and visual aesthetics in the fonts must be noted.
- Realization and Technology
- In order to highlight the font design, the printed design is specially printed with posters and invitation cards.
- Operation and Interaction
- The design of the structure of the Chinese character font using the strokes of the font line requires a lot of time and testing.
- Project Duration and Location
- October 2019 to complete the design. The design was completed in November 2019. 2019.11.8 Exhibition and activities at Tung-Fang Design University, Kaohsiung, Taiwan
- Specifications
- ●Poster design-W70XH100cm ●DM design-W21XH29.7cm ●Book design-W14.8XH21cm
- Keywords
- Chinese character design，Font design，poster design
