Press Release
Pencil Pan Receives the A' Design Award for Li Bai's White Liquor Packaging Design in Packaging Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Pencil Pan for packaging design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Li Bai's White Liquor Packaging Design by Pencil Pan, designed for Xiamen Ruibo Haoyi brand consulting Co., Ltd, has been granted the A' Design Award in the Packaging Design category. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
What the A' Design Award Means
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Regarding Li Bai's White Liquor Packaging Design
Li Bai's White Liquor is a bottle design created for a Chinese white liquor. The bottle body is made of porcelain and is shaped like an ancient Chinese painting scroll. The bottle cap is made of gold-plated metal. A picture of Li Bai, a poet of the Tang Dynasty, drinking beneath the moon is applied to the bottle by laser engraving. The design aims to reflect Chinese liquor culture, in which poetry, wine and scenery are closely joined. The unusual bottle shape gives a traditional drink a calm and elegant appearance.
About Pencil Pan
Pan Shaofeng come from Xiamen, China。He founded Xiamen ruibohaoyi brand consulting Co., Ltd. with two partners. He is the main director of product design and graphic design of the company. He felt that creative work made him happier!
Award Record
With this recognition, Pencil Pan is a winner of 1 A' Design Award.
About the A' Packaging Design Award
The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. The competition is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Entries typically include bottles, boxes, cans, pouches, tubes and cartons. Awarded packaging designs are published at https://designers.org/design-category/packaging
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/112700
- A' Design Award Page: https://competition.adesignaward.com/112700
- Media Showcase: https://www.designnewsroom.com/!112700
- Laureate Profile: https://designers.org/d/288238
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Li Bai's White Liquor Packaging Design
- Function
- Packaging Design
- Category
- Packaging Design
- Discipline
- Communication Design
- Industry
- Packaging & Retail, Branding & Advertising and Manufacturing
- Colors
- Silver, Rosy Brown, Lavender, Tan and Gray
- Images
- 5
- Client
- Xiamen Ruibo Haoyi brand consulting Co., Ltd
The Recognition
- Laureate
- Pencil Pan
- Country
- China
- Recognition
- A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #112700
Design Details
- Unique Properties
- This is a bottle design for Chinese white liquor. It makes innovations in the bottle shape. The whole bottle body is made of porcelain and looks like an ancient Chinese scroll. The bottle cap is made of gold-plated metal while the picture of Li Bai (a famous Chinese poet lived in Tang Dynasty) drinking under the moon is painted by laser engraving technology.
- Inspiration
- We primarily design liquor packaging as the brand for a white liquor company in Guizhou Province, China. Produced from Moutai base liquor, the product increases the modern manufacturing technology while ensuring the core taste. This traditional white liquor is filled with elegant poetry style."Li Bai" was a Chinese poet in flourishing period of Tang dynasty,Li Bai loves liquor with unique spiritual connotation and life spirituality.