Press Release
Zhi Duan and Shi Rong Liang Receives the Silver A' Design Award for One Excellent Marketing Center in Interior Space and Exhibition Design
Zhi Duan and Shi Rong Liang recognized for interior space and exhibition design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that One Excellent Marketing Center by Zhi Duan and Shi Rong Liang, designed for Anaura, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The result belongs to the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About One Excellent Marketing Center
This 684 square meter office is located in the heart of business center in Shen Zhen. The design team uses contemporary art aesthetics and international vision to recreate a composite business scene of art, communication and office. The space uses geometric lines to create an unconventional and flowing sense of supreme quality, extending the visual depth of the streamlined experience in this project, interpreting the atmosphere where modern reason and space converge.
About Zhi Duan and Shi Rong Liang
AN-AURA, was established in 2013 to focus on providing high-quality interior overall services to customers. With unique taste, forward-looking style and professional fashion sense, we provide customers with tailor-made space design solutions with the ultimate creative atmosphere. Recent representative works include: Shenzhen Center. Tianyuan T7 T4 model house and lobby, clubhouse, Shenzhen Excellence Qianhai One, Shenzhen Peninsula City State top compound model house and other works, and won many interior design awards.
Award Record
With this recognition, Zhi Duan and Shi Rong Liang is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/115952
- A' Design Award Page: https://competition.adesignaward.com/115952
- Media Showcase: https://www.designnewsroom.com/!115952
- Laureate Profile: https://designers.org/d/295901
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- One Excellent Marketing Center
- Function
- Marketing Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Slate Gray, Light Slate Gray, Dark Gray, Dim Gray and Gray
- Images
- 5
- Client
- Anaura
The Recognition
- Laureate
- Zhi Duan and Shi Rong Liang
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #115952
Credits
- Team
- Zhi Duan, Shi Rong Liang, Yu Chen Qiu
- Image Credits
- ANAURA
Design Details
- Unique Properties
- The 53F Cloud Reception Room of Qianhai No.1, with an area of about 1968 square meters and a floor height of 4.5 meters, provides a wide view of the city from the extreme, and the vision of Qianhai from the west, where the mind of the world is open. Flowers, trees and green plants bring a refreshing taste to the rational space, such as being in the mountains and flowing water, absorbing the fragrance of nature.
- Inspiration
- In the entire project design, designer takes the ocean as the theme, from planning to architecture, giving the design unlimited poetry. The streamlined glass curtain wall and tower shape create an architectural mood like flowing water, injecting a bit of oriental culture and humanistic feelings into the futuristic and artistic building.
- Research
- From the beginning of the drawing, the design team broke the initial layout of the space and divided the space with diagonal cuts to add vitality. Changing the spatial form of the building, adding different forms of partitions to connect the whole space, and then enriching the details of the building space, using furniture decoration to form different enclosures, making the space more diverse, permeable and smooth, and the social atmosphere more vivid, free and interesting due to the change of space, thus meeting the needs of use.
- Challenge
- In terms of space planning, the design team broke the rule of shape and divided the space with diagonal money cutting to increase the vibrancy.At the same time, different forms of partitions are added to connect the whole space, and the furniture is used to form different enclosures to make the space a more sensory experience.
- Realization and Technology
- Gray as the main color of the space, in contrast with the noisy city, is understated and rational. The color of the space is changed on the light gray tone, and the overall color is like the seasons changing from cold to warm, so that the space is naturally combined with the design. The natural stone texture and the original wood color table harmonious transition, with a calm atmosphere of a single sofa to make the space simple and elegance.
- Operation and Interaction
- Visitors could move through the reception vestibule and enter the project display and multimedia interactive area, which shows more information about the company and the project for customers.The open negotiation area is placed in an orderly manner in the window area, which is naturally integrated with the display space and makes full use of the sunny advantage to create a comfortable and warm communication space.
- Project Duration and Location
- The project was located in Shen Zhen, China. It was finished in August 2020.
- Specifications
- Total Area : 684 square meters
- Keywords
- Office, Exhibition, Space, Gray, Warm
