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DesignNewswire · COMO, Italy ·

Chengdu Greentown Metropolis Real Estate Is Honored with the Silver A' Design Award for Phoenix Mansion Sales Center in Architecture, Building and Structure Design

Chengdu Greentown Metropolis Real Estate honored for architecture, building and structure design by the international grand jury of the 2020 - 2021 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has announced that Phoenix Mansion Sales Center by Chengdu Greentown Metropolis Real Estate, designed for Gad, has been granted the Silver A' Design Award in the Architecture, Building and Structure Design category. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Phoenix Mansion Sales Center

Phoenix Mansion is a sales center in Chengdu, China. The building covers 200 square meters and is built with aluminum panels, glass and stone. The entrance is placed at a corner, where a long overhang forms a horizontal transitional space that invites visitors inside. Landscape elements in the front yard refer to classic Chinese gardens. Courtyards planted with bamboo are set on the east and west sides. The white central space has a sloped roof that reflects sunlight. French windows connect the interior and exterior spaces.

About Chengdu Greentown Metropolis Real Estate

As an atypical design studio born in the transformation of rapid development of Chinese architecture design revolution, gad now is one of the most influential design companies countrywide. Instead of mass production, gad would rather choose to slow down and search for the existing significance of every space. A group of energetic and thoughtful young people gather together here to give rise to tons of interesting and fresh ideas. Now gad cooperates with insightful proprietors from diverse fields like hotel design, housing design, theater design and so on to boost new ideas for architecture, which at the same time, encourages itself to step into a better design world.

Award Record

Chengdu Greentown Metropolis Real Estate is a winner of 2 A' Design Awards, including this recognition. All of the awards belong to the 2020 - 2021 edition of the A' Design Award & Competition.

About the A' Architecture, Building and Structure Design Award

The A' Architecture Design Award is an international architectural design competition recognizing good architectural designs by best architects worldwide. The competition is organized within the A' Design Award & Competition and is open to architectural design studios, building contractors, structural engineering firms and architecture and design consultants from all countries. Entries typically include skyscrapers, museums, residential buildings, commercial complexes, educational institutions and religious structures. Awarded architectural projects are published at https://designers.org/design-category/architecture

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Phoenix Mansion Sales Center
Function
Sales Center
Category
Architecture, Building and Structure Design
Discipline
Spatial Design
Industry
Architecture
Colors
Light Slate Gray, Light Steel Blue, Silver, Dark Gray and Gainsboro
Images
5
Client
Gad

The Recognition

Laureate
Chengdu Greentown Metropolis Real Estate
Country
China
Recognition
Silver A' Design Award
Edition
2020 - 2021
Design ID
#117585

Credits

Team
Zhu Qiulong, Wu Han, Li Dong, Jiang Dong, Liu Xin, Yang Yi, Li Pengfei, Xiang Zhihong, Yan Shuai, An Liliang, Zeng Siyuan and Liao Dan
Image Credits
Photo by: Chengdu Greentown Metropolis Real Estate Development Co., Ltd.

Design Details

Unique Properties
At the unremarkable corner is the entrance. The horizontal transitional space with a long overhang presents an implicit feeling, inviting visitors to enter the space. Landscape elements at the front yard refer to classic Chinese gardens and get reorganized based on local conditions. Detailed parts reveal a tranquil atmosphere. From the veranda to the dynamic metal art installation, the team tried to build a quiet space from multiple dimensions. Here, residents can get away from the noise city.
Inspiration
Spatial diversity highlights the core space featuring oriental characteristics. Courtyards, planted with bamboo, are arranged on east and west sides. The white central space has a sloped roof, available for reflecting sunlight. Abstract geometric pattern at the center conforms to the value of Greentown and also expresses an artistic conception.
Research
If a city serves as a container of new and old buildings, its story starts from the history and memories of architectures. The urban surface is simplistic and elegant, illustrating a mysterious and pure mental state of residents. The stone facade is shaped with a particular form, inlaid with metal lines that embody an exquisite surface.
Challenge
Located on the south side and adjacent to an urban road, the sales center will be serve as an entrance lobby to the demonstration area after it completes its selling function. However, the limited site area brought difficulties to create a small yet distinctive sales center which is merely 200 square meter. The biggest challenge was how to realize the integration of modern aesthetics and traditional Chinese elements in spatial organization.
Realization and Technology
Aluminum panel, glass, stone.
Operation and Interaction
Inside the central courtyard, pavilion, veranda, bridge and other Chinese-style architectural elements are the core landscape. The interior and exterior spaces are connected by French windows, through which the lobby comes into view. The north and west sides of central yard lead to modern high-rise buildings and duplex houses respectively, and the east side faces Chinese-style residential cluster. The flexible transition of functional spaces paves the way for unveiling Phoenix Mansion property.
Project Duration and Location
The project started in January 2018 and finished in December 2018 in Chengdu.
Specifications
The project is 200 square meters in all.
Keywords
Sales center, oriental characteristics, courtyard, Greentown culture, urban retreat, Chinese-style garden

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