Press Release
Bronze A' Design Award in Interior Space and Exhibition Design Goes to Yeahbox Office by Danqing Guo
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Danqing Guo for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Interior Space and Exhibition Design category for Yeahbox Office by Danqing Guo, designed for Ten Design (Beijing) Art and Design Co., Ltd. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.
About the Bronze A' Design Award
The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Regarding Yeahbox Office
Yeahbox is an office and product display interior created for a gift customization brand. The two-story space uses a Tetris-like plan layout to make full use of the floor area. Inserted L-shaped blocks keep each function independent and connected. Mirrors extend the sense of space, while orange with yellow and gray creates a warm and lively tone. The first floor holds display and work areas, with a lifting table for proofing and small meetings and a wall for writing, display and tool storage. The second floor is a quieter area for receiving visitors and rest.
About Danqing Guo
Danqing Guo graduated from Maryland Institute of Art in 2016 with a bachelor's degree in architectural design. In 2015, she participated in the DIS exchange student program in Denmark. She used to work in Architectural Design and Research Institute of Tsinghua University. She is now the co-founder of Ten Design (Beijing) Art and Design Co., Ltd., mainly responsible for architectural and interior design projects, covering small commercial space and high-end customized private house space. She is convinced that she is both a space curator and an interior designer.
Award Record
With this recognition, Danqing Guo is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/119507
- A' Design Award Page: https://competition.adesignaward.com/119507
- Media Showcase: https://www.designnewsroom.com/!119507
- Laureate Profile: https://designers.org/d/301620
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Yeahbox Office
- Function
- Office
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Burly Wood, Antique White, Orange, Tan and Wheat
- Images
- 5
- Client
- Ten Design (Beijing) Art and Design Co., Ltd
The Recognition
- Laureate
- Danqing Guo
- Country
- China
- Recognition
- Bronze A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #119507
Credits
- Team
- Xu Yang
- Image Credits
- Photographer Xu Yang, Yeahbox, 2020.
Design Details
- Unique Properties
- The two-story building space adopts the Tetris plane layout to maximize the use of the space, uses mirrors to increase spatial infinity, and applies colors and shapes to enhance spatial stratification. By inserting L-shaped functional blocks, it keeps all the functional areas independent and integrated, serving as a shared space for product display, efficient office operation and recreation.
- Inspiration
- As a gift customization brand, Yeah Box has been committed to integrating life aesthetics with gift designs. This case intends to associate product display with office space to create an interactive site that echoes the Yeah Box brand spirit featuring Yours, Elasticity, Aesthetics and Hospitality.
- Research
- The Tetris plane layout and L-shaped blocks design are innovations, which integrate beauty and function. It reduces the budget, and uses the space fully. At the same time, it provides fun element into the room. The orange background is to create a kind of fun atmosphere, which is also a way to make the room feels lighter. In whole, the design uses innovative method to provide a possibility of an integration of beauty, function and joy.
- Challenge
- There are two main challenges of the case. First one is how to combine product display and office space to create an interactive place. Second one is to maximize visual effects within a limited budget. Our solution is to design a space which is both independent and integrated, using the design itself to express beauty, fun atmosphere, and function.
- Realization and Technology
- The first floor is reserved for display and office functions. The lifting table could work both as a proofing operation panel and a simple small conference table. The wall integrates the functions of writing board, display, and tool storage. The places by the windows retain the original concrete floor ceiling to reduce the use of decorative panels. The second floor is a relatively private space for receiving visitors and taking a rest.
- Operation and Interaction
- The design aims to show the idea of brand Yeah Box, at the same time providing a fun and relaxed atmosphere to its staff as well as guests visiting there. To reach this goal, we use the idea of Tetris plane layout and L-shaped blocks to combine the beauty and function. We also choose the orange color as the foundation of background to create fun atmosphere.
- Project Duration and Location
- The project started in March 2020 in Shenzhen and finished in October 2020 in Shenzhen.
- Specifications
- The orange color serves as the dominant tone of the space, while yellow and gray are applied as transition colors. Such a warm tone combination creates a young and lively tone, highlighting the unique temperament of the brand. A suspended staircase is erected at the entrance area, under which a window display space is formed to exhibit new products (the drawing design with storage cabinets can meet the display needs of various themes).
- Keywords
- Exhibition, Office, Hall, Colorful, Yours, Elasticity, Aesthetic, Hospitality
