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Press Release

DesignNewswire · COMO, Italy ·

Mars Team Receives the Bronze A' Design Award for Yanzhiwu Spring Festival Gift Food Packaging in Packaging Design

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Mars Team for packaging design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Packaging Design category for Yanzhiwu Spring Festival Gift Food Packaging by Mars Team, designed for Henzhen Baixinglong Creative Packaging Co., Ltd. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Bronze A' Design Award Means

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

Regarding Yanzhiwu Spring Festival Gift Food Packaging

Yanzhiwu Spring Festival Gift is a food packaging design created for the Chinese Spring Festival. The box is finished in Chinese red to highlight the festive character of the holiday. The package opens like a pair of double doors, expressing the idea of home and welcome. Traditional Chinese elements such as window panes, lanterns and firecrackers are applied to the surfaces. Through the window panes, scenes of reunion and celebration are shown. The design is intended as a gift box for sharing greetings between friends and family.

About Mars Team

I am a packaging designer, because there are many packaging solutions that can help the brand get better display effect and create brand added value, so I think this is a meaningful work. My income and allowance are mainly obtained by providing a good design scheme for Party A on the company's platform to obtain economic benefits for the company, and the company will pay me a certain salary. As an individual, the greatest contribution to the society should be to reduce the troubles brought to the society, such as not littering, protecting the environment, travel emission reduction, etc. we should have a certain sense of social responsibility and do according to our ability.

Award Record

Mars Team is a winner of 1 A' Design Award, including this recognition.

About the A' Packaging Design Award

The A' Packaging Design Award is an international packaging competition that recognizes outstanding packaging designs by talented packaging designers worldwide. It is organized within the A' Design Award & Competition and is open to packaging designers, graphic designers, branding agencies and product manufacturers from all countries. Typical entries include bottles, boxes, cans, pouches, tubes and cartons. The awarded packaging designs are published at https://designers.org/design-category/packaging

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Yanzhiwu Spring Festival Gift Food Packaging
Function
Food Packaging
Category
Packaging Design
Discipline
Communication Design
Industry
Packaging & Retail, Branding & Advertising and Manufacturing
Colors
Maroon, Dark Red, Firebrick, Crimson and Brown
Images
5
Client
Henzhen Baixinglong Creative Packaging Co., Ltd

The Recognition

Laureate
Mars Team
Country
China
Recognition
Bronze A' Design Award
Edition
2020 - 2021
Design ID
#121165

Design Details

Unique Properties
The overall color of the package is Chinese red, which highlights the festivity of the Spring Festival. The open form of double doors expresses the atmosphere of home. At the same time, the traditional Chinese elements such as panes, lanterns and firecrackers are used to add the atmosphere of the Spring Festival. In this year of frequent reciprocity, the atmosphere of high-end gift box will give friends a sincere surprise and blessing.
Inspiration
Spring Festival is the most solemn festival for Chinese people. Couplets should be pasted and firecrackers should be burned to make the layout of panes and illustrations more harmonious. Through the panes, we can see the pictures of reunion and festivity. Every family is decorated with lanterns, festive lanterns are hanging high, fireworks are blooming, and swiftlets are bringing the blessings of reunion and home and everything for 2021.

Good Design Deserves Great Recognition

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