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Press Release

DesignNewswire · COMO, Italy ·

A' Design Award in Social Design Goes to Anonymousociety Social Critique Design by Yan Yan

The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Yan Yan for social design

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2021 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Social Design category for Anonymousociety Social Critique Design by Yan Yan. The award was conferred within the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the A' Design Award

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

More About Anonymousociety Social Critique Design

Anonymousociety is a social critique design project. In this project. Yan Yan created a non-existent secret organization named Anonymousociety. Anonymousociety wants to create a safe house where people can hide from the spotlights, escape from the attention, and let go of themselves. While creating this project, Yan Yan was using a mockumentary perspective to document the existence of Anonymousociety. This series of design works include a fan-made website, a magazine, a set of instructions and flyers etc.

About Yan Yan

Yan Yan is a highly accomplished interdisciplinary designer, focusing her work on critiquing and interpreting the social landscape through the creation of artifacts and narratives infused with critical thinking. For Yan, design is a tool for exploring the truth about the world and the internal universe. Her approach involves pushing experimental boundaries and imagining fictional scenarios that speak to contemporary social behavior. Yan's works encourage viewers to reflect on their personal experiences through a systematic and hypothetical lens. Yan earned her MFA in design from the California College of the Arts and currently works as a Product Designer at Captiv8.

Award Record

This recognition makes Yan Yan a winner of 1 A' Design Award.

About the A' Social Design Award

The A' Social Design Award is an international design competition recognizing excellence in social design by social impact designers and think-tanks worldwide. It is organized within the A' Design Award & Competition and is open to social designers, social brands, social manufacturers and social design professionals from all countries. Typical entries include community projects, social campaigns, public installations, educational programs, sustainable initiatives and healthcare solutions. The awarded social designs are published at https://designers.org/design-category/social

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Anonymousociety Social Critique Design
Function
Social Critique Design
Category
Social Design
Discipline
Communication Design
Industry
Social Impact
Colors
Gainsboro, Silver, Light Gray, Dark Olive Green and Dark Gray
Images
5

The Recognition

Laureate
Yan Yan
Country
United States of America
Recognition
A' Design Award
Edition
2020 - 2021
Design ID
#121842

Design Details

Unique Properties
Anonymousociety is a social critique design project. In this project. Yan Yan created a non-existent secret organization named Anonymousociety. Anonymousociety wants to create a safe house where people can hide from the spotlights, escape from the attention, and let go of themselves. While creating this project, she was using a mockumentary-perspective to document the existence of Anonymousociety. This series of design works include a fan-made website, a magazine, a set of instructions and flyers etc.
Inspiration
This project started with some moments Yan Yan had been through. Who is the real me? Is it the one shown under people’s eyes, or the one hidden away from people’s gaze? Am I shaped by other people's gaze, or am I shaped by myself? People now live in a world that's overly exposed to social media, reality TV shows, and YouTube. Society forces people to unwillingly expose themselves, regardless of whether they are in public or in private.
Challenge
The main challenge for the designer is to develop her creative thinking methodology. After about half of a year's learning and testing, she understood herself more and found a way of thinking and making.
Realization and Technology
This project is a web-based and print-based project. The main content are staying online as a website and show as posters and book.
Operation and Interaction
The audience can review this project by reading the magazine, looking at the posters or browsing the website.
Project Duration and Location
This project took 6 months in San Francisco to finish, The world of Anonymousociety is still expanding.
Keywords
Social Critique Design, Social Impact Design, Social Surveillance, Performance Identity

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