Press Release
Cerberus Moped by Marco Naccarella Wins the Silver A' Design Award in Vehicle, Mobility and Transportation Design
Marco Naccarella honored for vehicle, mobility and transportation design by the international grand jury of the 2020 - 2021 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ Cerberus Moped by Marco Naccarella, designed for Human Museum, has been granted the Silver A' Design Award in the Vehicle, Mobility and Transportation Design category, A' Design Award & Competition has announced. The result belongs to the 2020 - 2021 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Cerberus Moped
Significant advancements in engine design are desired for future vehicles. Yet, two problems persist: efficient combustion and user friendliness. This includes considerations of vibration, vehicle handling, fuel availability, mean piston speed, endurance, engine lubrication, crankshaft torque, and system simplicity and reliability. This disclosure describes an innovative 4 stroke engine that simultaneously provides reliability, efficiency, and low emissions in a single design.
About Marco Naccarella
As an Architect and Industrial Designer, Marco’s main target is to achieve innovation and experimentation trough the use of both classic and modern styling, alongside cutting-edge technology and manufacturing. With a portfolio with a large spectrum of project, Marco has a single motto: ‘Talent is not tail at birth’.
Award Record
Marco Naccarella is a winner of 2 A' Design Awards, including this recognition. The awards were granted between the 2019 - 2020 and the 2020 - 2021 editions of the A' Design Award & Competition.
About the A' Vehicle, Mobility and Transportation Design Award
The A' Vehicle Design Award is an international vehicle design competition recognizing good vehicle designs by best vehicle designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to vehicle designers, mobility solution providers, transportation design studios and automotive engineers from all countries. Typical entries include cars, motorcycles, bicycles, trucks, buses and trains. The awarded vehicle designs are published at https://designers.org/design-category/vehicle
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/122435
- A' Design Award Page: https://competition.adesignaward.com/122435
- Media Showcase: https://www.designnewsroom.com/!122435
- Laureate Profile: https://designers.org/d/274481
- Further Information from the Laureate: https://www.linkedin.com/in/marco-naccarella-a00310208/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Cerberus Moped
- Function
- Moped
- Category
- Vehicle, Mobility and Transportation Design
- Discipline
- Industrial Design
- Industry
- Automotive
- Colors
- Dark Slate Gray, Silver, Light Gray, Gainsboro and Dim Gray
- Images
- 5
- Client
- Human Museum
The Recognition
- Laureate
- Marco Naccarella
- Country
- Italy
- Recognition
- Silver A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #122435
Credits
- Image Credits
- Marco Naccarella.
Design Details
- Unique Properties
- Part of an extensive project, the Cerberus is the modern answer to the classic moped; Unrestricted travel, unrestricted fun. True to its name, it can be powered in three ways: a 2.8 Kw electric battery, a 2.3kw 50cc 4 stroke engine, and a set of foot pedals. The Cerberus can reach 60kph on electric power, and 60kph on petrol, perfect for bike paths, city centres, and suburban roads. Its reliability allows every component to be interchangeable with aftermarket parts, for a truly personal touch.
- Inspiration
- Designing such a moped was a wonderful experience, and drew inspiration from neighborhoods around the design studio. Researching the feasibility of the design was resource intensive, as it is an unconventional arrangement which to my knowledge has not been applied to two wheeled vehicles before. The most difficult part of creating this concept design was keeping it limited to a homogeneous style and form, whilst existing resources readily available. Moreover, conducting a careful investigation of engine systems and theories on vehicular design, whilst attempting to improve such aspects, proved somewhat challenging, especially when attempting to include public opinion.
- Research
- A continued research process formed the basis of my project. The process had two parts: an individual analysis and extensive sketches of ideas through CAD software in which out-of-the-box designs could be pioneered. The concepts were developed through probing texts, articles, interviews with experts, and personal experiences. In this case, the objective was to ensure the designs were as abstract and futuristic as possible, whilst at the same time being practical and trail-blazing.
- Challenge
- The biggest challenging of designing Cerberus was mainly the ergonomics of the design, and fitting various technologies and gear systems into an aesthetically pleasing design. The design includes multiple sophisticated technologies, but fitting them together in synergy was difficult. For example, applying a set of handlebars that could adjust in length and distance from the user was critical to the design's ergonomics, yet had to be reliable and practical at the same time.
- Realization and Technology
- Steel, Chromed Steel, Aluminum Alloy, Magnesium Alloy, Brass, Plastic, ABS, Rubber.
- Operation and Interaction
- Mounting the Cerberus is like any other bike. Pushing a button on the left side of the handlebar, and a switch on the right, triggers the electrical motor. For petrol, cease twisting the accelerator, engage the clutch, and pedal to trigger the motor. One can then reapply force on the throttle. A button press on the right handlebar interrupts the connection between the engine and the system, thus ceasing engine power. This allows the flow between power sources in different environments.
- Project Duration and Location
- Work on the project began and remained in Montecatini Terme, because of the pandemic. The location had helped to inspire critical aspects of the design. The project began in February 2020, and was completed in roughly one year later. Due to Covid 19 restrictions, project duties slowed down, yet ideas on the project and its market impact were constantly analysed.
- Specifications
- Wheels: 2in. Frame: Steel with quadrilater System Forks. Headset Rake: 22 degrees. Wheelbase: 1338mm. Handlebar with adjustable length from 830 to 980mm. Stem length adjustable from 10 to 110mm. Fuel Capacity: 7L. Integrated Oil Tank Capacity: 1,5L. Gasoline Engine: 4 stroke 50cc with Supercharger, 90 degrees valves, 3.1 hp. Electric Engine: 2800W, 72V, 11,6Ah. Max Torque 120 Nm. Electric Engine Weight: 4550 gr. Battery Pack Weight: 3100 gr. Estimated Range no pedaling: 200 Km.
- Keywords
- Moped, Motorbike, Hybrid, Electric Bike, Classic, Retro Style, Ergonomic, Travel, Racing.
