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DesignNewswire · COMO, Italy ·

Guangzhou Gemdale China Chic Sales Center by Shenzhen Innest Art Co., Ltd. Receives the Silver A' Design Award in Interior Space and Exhibition Design

Shenzhen Innest Art Co., Ltd. recognized for interior space and exhibition design by the international grand jury of the 2021 - 2022 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has announced that Guangzhou Gemdale China Chic Sales Center by Shenzhen Innest Art Co., Ltd., designed for Gemdale Group, has been granted the Silver A' Design Award in the Interior Space and Exhibition Design category. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

The Silver A' Design Award Explained

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

About Guangzhou Gemdale China Chic Sales Center

China Chic is a sales center in Guangzhou, Guangdong Province, China. The interior covers 688 square metres and helps visitors learn about a newly constructed housing project. The overall construction plan is presented, and sales staff can be consulted before a purchase is made. The design blends classical Cantonese culture with contemporary architecture. Lingnan stone, kapok, oolong tea and Guangdong embroidery are reinterpreted through modern art. Fences wrapped with wood grain film are used in the lobby and negotiation area as a low cost and environmentally friendly finish.

About Shenzhen Innest Art Co., Ltd.

Founded in 2015, INNEST, the interior design brand, is dedicated to interior space design and accessories design, providing advanced customized services for the first-class commercial real estate, hotel, high-end clubs, office buildings and so on. INNEST have established a long-term and solid cooperation with several well-known listed real estate enterprises including Vanke, Gemdale Group, Yango Group, Jingrui Holdings. Through the deep insight of international trends, we customize solutions that exceed expectations.

Award Record

This recognition makes Shenzhen Innest Art Co., Ltd. a winner of 17 A' Design Awards. The awards were granted between the 2018 - 2019 and the 2021 - 2022 editions of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. It is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Typical entries include residential interiors, restaurants, hotels, offices, galleries and retail stores. The awarded interior designs are published at https://designers.org/design-category/interior

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Guangzhou Gemdale China Chic Sales Center
Function
Sales Center
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Rosy Brown, Light Gray, Tan, Dark Olive Green and Dark Slate Gray
Images
5
Client
Gemdale Group

The Recognition

Laureate
Shenzhen Innest Art Co., Ltd.
Country
China
Recognition
Silver A' Design Award
Edition
2021 - 2022
Design ID
#133522

Credits

Team
Yu Chao & Guanghui Zeng

Design Details

Unique Properties
CHINA CHIC is a hometown dedicated to guangzhou city, a place to reproduce the memory of hometown. The elegant new oriental aesthetic demonstration area of CHINA CHIC in Gemdale is built with the idea of high mountains and flowing water and colorful clouds chasing the moon, which everywhere reflects the blending beauty of classical culture and contemporary architecture. It’s a gift to those who have enthusiasm for guangzhou's urban culture.
Inspiration
While continuing the cultural life of the original guangzhou city, we also noticed that compared with the past, contemporary people have more diversified use needs for space. therefore, we implanted the new meaning and functions given by space, so that culture can better play its role as a magnet, enhance the vitality of the site, form highly creative visual expression and sensory experience, and link the urban mark of new art presentation and geographical culture.
Challenge
How do we define and lead the future way of life belonging to the new city with design?Guangzhou is a highly complex organism. With the passage of years, it is constantly changing and metabolizing itself. Various material and non-material elements with cultural significance in the urban area carry the historical and cultural context and spirit of a city in the form of space. In order to interpret"national trend", whether"deconstructing" tradition or "inheriting"innovation, it will move towards to "sense of future".
Realization and Technology
The fence wrapped with wood grain film has low cost and environmental protection. It is widely used in the lobby and negotiation area.
Operation and Interaction
The sales center is designed for helping customers to know better and deeper about the newly constructed buildings and houses. They will see the overall construction plan of the buildings here and can get in touch with sales managers if they have any questions and can make the purchase of houses here.
Project Duration and Location
The project is located in Guangzhou City, Guangdong Province, China. It takes about six months to finish the construction.
Specifications
The Project Size: 688sqm
Keywords
Sales Center, Modern Chinese Style design

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