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DesignNewswire · COMO, Italy ·

Silver A' Design Award in Interior Space and Exhibition Design Goes to Colourform Product Exposition by Smart Design Expo - Marzena Michalska

The international grand jury of the 2021 - 2022 A' Design Award & Competition recognizes Smart Design Expo - Marzena Michalska for interior space and exhibition design

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Interior Space and Exhibition Design category for Colourform Product Exposition by Smart Design Expo - Marzena Michalska, designed for Marmite. The recognition forms part of the 2021 - 2022 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

About the Silver A' Design Award

The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.

More About Colourform Product Exposition

Colourform is an exhibition stand designed to present bathtubs, shower trays and washbasins at a trade fair. The design refers to mineral composite, a material made of dolomite and flexible resin. Tall geometric blocks recall rocks and dolomite deposits, which formed under pressure and high temperature. Colour defines separate zones, so two brands are shown together while remaining distinct. Products are arranged in collections to make the range easier to understand. A bar counter and service areas are placed in a quieter part of the stand.

About Smart Design Expo - Marzena Michalska

Their dream was to establish a company that would be able to create both smart and beautiful but at the same time useful things. A company that would inspire others. They have been successfully working in the trade fair industry for over 13 years and they're are really proud of their achievements.

Award Record

This recognition makes Smart Design Expo - Marzena Michalska a winner of 3 A' Design Awards. The awards span the editions from 2018 - 2019 to 2021 - 2022 of the A' Design Award & Competition.

About the A' Interior Space, Retail and Exhibition Design Award

The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Colourform Product Exposition
Function
Product Exposition
Category
Interior Space and Exhibition Design
Discipline
Spatial Design
Industry
Architecture and Packaging & Retail
Colors
Black, Burly Wood, Dark Salmon, Sienna and Dark Gray
Images
5
Client
Marmite

The Recognition

Laureate
Smart Design Expo - Marzena Michalska
Country
Poland
Recognition
Silver A' Design Award
Edition
2021 - 2022
Design ID
#139677

Credits

Team
Marzena Michalska, Lukasz Jerzmanowski and Agnieszka Skora
Image Credits
Smart Design Expo

Design Details

Unique Properties
The idea of ​​the stand refers to the Mineral Composite technology - the material from which our client's products are made of. Mineral Composite is a combination of dolomite and flexible resin. The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite. We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature.
Inspiration
Architecture - Minimalist architecture, sculpture, gallery, monolith Geometric forms, playing with colors to create different zones at the stand
Research
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
Challenge
The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella. Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image.
Realization and Technology
We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand. The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs.
Operation and Interaction
All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
Project Duration and Location
KBIS 2022, Orlando, USA 8-10.02.2022
Specifications
50000 mm x 50000 mm x 5500 mm
Keywords
color, form, geometry, nature, functionality, detail

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