Press Release
Open Your Eyes Art Photography by Michael Liebert Receives the A' Design Award in Photography and Photo Manipulation Design
The international grand jury of the 2021 - 2022 A' Design Award & Competition recognizes Michael Liebert for photography and photo manipulation design
FOR IMMEDIATE RELEASE
COMO, Italy, April 22, 2022 /DesignNewswire/ A' Design Award & Competition has confirmed the A' Design Award in the Photography and Photo Manipulation Design category for Open Your Eyes Art Photography by Michael Liebert, designed for Michael Liebert Photography. The award was conferred within the 2021 - 2022 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The A' Design Award Explained
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
Regarding Open Your Eyes Art Photography
Open Your Eyes is an art photography series that uses plastic wrap as its visual device. The shape and the material of the wrap were formed by the wind and by the resistance of the photographer. The resulting forms suggest human or animal figures, in a way similar to clouds in the sky. Each viewer sees a different character, so the series relies on personal imagination. The photographs were taken in Lower Austria in January 2022 with a high-resolution medium format camera in natural light, without flash. The digital work was completed in Vienna one month later.
About Michael Liebert
Michael Liebert was born in Vienna, lives and works as a freelance advertising photographer in Lower Austria. Since his childhood, he felt a deep connection to photography and art. In the beginning it was movies and music videos that Liebert liked to be inspired by. In digital photography he has the opportunity to create worlds without visual limits. For him photography is more than his profession – it's his passion. This is confirmed by numerous national and international awards, as well as exhibitions in Austria and abroad.
Award Record
With this recognition, Michael Liebert is a winner of 2 A' Design Awards. The awards were granted between the 2017 - 2018 and the 2021 - 2022 editions of the A' Design Award & Competition.
About the A' Photography and Photo Manipulation Design Award
The A' Photography Design Award is an international photography competition recognizing good photographic creations by best photographers worldwide. It is organized within the A' Design Award & Competition and is open to photographers, photojournalists, advertising agencies and digital artists from all countries. Typical entries include portraits, landscapes, still lifes, photojournalism, fashion shots and architectural images. The awarded photography designs are published at https://designers.org/design-category/photography
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/140615
- A' Design Award Page: https://competition.adesignaward.com/140615
- Media Showcase: https://www.designnewsroom.com/!140615
- Laureate Profile: https://designers.org/d/221074
- Further Information from the Laureate: https://michaelliebert.com/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Open Your Eyes Art Photography
- Function
- Art Photography
- Category
- Photography and Photo Manipulation Design
- Discipline
- Communication Design
- Industry
- Arts and Entertainment
- Colors
- Dark Gray, Light Slate Gray, Dim Gray, Gray and Black
- Images
- 5
- Client
- Michael Liebert Photography
The Recognition
- Laureate
- Michael Liebert
- Country
- Austria
- Recognition
- A' Design Award
- Edition
- 2021 - 2022
- Design ID
- #140615
Design Details
- Unique Properties
- Michael Liebert was looking for a visual stylistic device which he finally found in a plastic wrap. The shape and materiality were created by wind and his resistance. The resulting figures, whether human or animal, depend on the viewers imagination. Similar to clouds in the sky. Imagination knows no limits.
- Inspiration
- As a photographer, it is essential to see and discover. The content of a good idea and a visual stylistic device is an important part of the photographer‘s work.
- Research
- Because of Liebert's curiosity for creative concepts, he enjoys working with advertising agencies, Creative & Art Directors. When composing the picture, however, one thing comes first for all the customers: the idea.
- Challenge
- For Liebert, a good photo needs a good idea first. Whether advertising campaign-, product-, landscape- or portraitphotos - before he presses the shutter button for the first time, the technical process is based on a creative concept. A concept that should also inspire the creativity of the viewers.
- Realization and Technology
- Artwork for an independent art project
- Operation and Interaction
- The question "What do you see?" should be a stimulus for the viewers creativity and thats the job of a photographer.
- Project Duration and Location
- The project started on an windy and very cold day in January 2022 in lower austria, and was finished digitaly one month later in Liebert's office in vienna, austria.
- Specifications
- These photos were taken with a high-resolution medium format camera with natural light without flashlight.
- Keywords
- artwork, photography, art, environment, nature, imagination, view, visual, figures, shape
