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DesignNewswire · COMO, Italy ·

Wenxian Liu Receives the A' Design Award for The Zodiac Bookmark in Art and Stationery Supplies Design

Wenxian Liu recognized for art and stationery supplies design by the international grand jury of the 2022 - 2023 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has announced that The Zodiac Bookmark by Wenxian Liu has been granted the A' Design Award in the Art and Stationery Supplies Design category. The award was conferred within the 2022 - 2023 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.

What the A' Design Award Means

The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.

Regarding The Zodiac Bookmark

The Zodiac is a set of bookmarks based on the twelve animals of the Chinese zodiac. Each bookmark is shaped so that the animal appears to walk inside the book. The bookmarks are made of high-toughness stainless steel, electroplated with 18k gold and finished by CNC engraving with a precision of 0.3mm. Simplified lines unify the twelve animals while keeping the character of each one. The packaging arranges the zodiac illustrations in a circular pattern to symbolize completeness. Gold and red are used to suggest joy and blessing.

About Wenxian Liu

Liu Wenxian is a designer from a village in China. He used to be a designer in Jin Daiqiang'company.With the guidance of Dr Jin,he grew to be a good designer in work. Curiosity makes him to be a designer,he always interests in diffrent things and likes to ask "why?", "anything else?".He loves design.

Award Record

Wenxian Liu is a winner of 1 A' Design Award, including this recognition.

About the A' Art and Stationery Supplies Design Award

The A' Art Supplies Design Award is an international industrial design competition recognizing best art supplies by leading brands and manufacturers worldwide. It is organized within the A' Design Award & Competition and is open to art supplies designers, stationery designers, industrial design studios and art supplies brands from all countries. Typical entries include brushes, paints, sketchbooks, pencils, pastels and easels. The awarded art supply designs are published at https://designers.org/design-category/art-supplies

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
The Zodiac Bookmark
Function
Bookmark
Category
Art and Stationery Supplies Design
Discipline
Industrial Design
Industry
Packaging & Retail and Arts
Colors
Crimson, Indian Red, Light Coral, Linen and Dark Khaki
Images
5

The Recognition

Laureate
Wenxian Liu
Country
China
Recognition
A' Design Award
Edition
2022 - 2023
Design ID
#142491

Design Details

Unique Properties
We redesigned the zodiac illustrations and made them into bookmarks, as if animals were walking inside the book. On the packaging, we use zodiac illustrations to form a circular pattern, which embodies the ecological of Chinese zodiac culture and symbolizes completeness. We also use the Chinese favorite colors: gold and red, symbolize joy and blessing.
Inspiration
The zodiac, which comes from an ancient Chinese folk philosophy and has been used to this day, is made up of 12 different animals, each year represented by one animal in a 12-year cycle. The zodiac is also a simplified ecology of Chinese, twelve animals have very different personalities and live in harmony with each other. Book, is the carrier of human knowledge, bookmark, is a small tool for reading, but also the embodiment of the reader's taste. The illustration is full of Oriental style, let the Oriental wisdom accompany our reading time, but also let the zodiac culture more widely inherited, this is our original design intention.
Challenge
The twelve animals are quiet different, like small mice , large cattle,horses and even fictional dragons. To design these animals with different morphological characteristics into a series and make the twelve be unified while keeping their characteristic is the biggest challenge . It has overcome with simplified lines and modern design techniques .
Realization and Technology
The zodiac Bookmark is made of high-toughness stainless steel, electroplated with 18k gold in CNC engraving process.The finest precision can reach 0.3mm.
Project Duration and Location
It took about one year in Shenzhen China

Good Design Deserves Great Recognition

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