Press Release
Elegance and Modernity Exhibition Stand by Smart Design Expo - Joanna Dittmar Wins the Golden A' Design Award in Trade Show Architecture, Interiors, and Exhibit Design
Smart Design Expo - Joanna Dittmar acknowledged for trade show architecture, interiors, and exhibit design by the international grand jury of the 2022 - 2023 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 20, 2023 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Trade Show Architecture, Interiors, and Exhibit Design category for Elegance and Modernity Exhibition Stand by Smart Design Expo - Joanna Dittmar, designed for Drutex. The result belongs to the 2022 - 2023 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
The Golden A' Design Award Explained
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding Elegance and Modernity Exhibition Stand
Elegance and Modernity is an exhibition stand created for a trade fair in Nuremberg. The stand measures 21.5 by 11 meters, with walls 5 meters high. Black and concrete finishes are combined with plant elements and careful lighting to present the products in a calm setting. The facade is made of laminate, a hanging golden cloud installation is formed from metal fencing, and the display units are lacquered in gold. All parts were produced in-house by carpenters. A screen of 6 by 3.5 meters shows a film to draw visitors from a distance.
About Smart Design Expo - Joanna Dittmar
Their dream was to establish a company that would be able to create both smart and beautiful but at the same time useful things. A company that would inspire others. They have been successfully working in the trade fair industry for over 13 years and they're are really proud of their achievements.
Award Record
With this recognition, Smart Design Expo - Joanna Dittmar is a winner of 4 A' Design Awards. The awards span the editions from 2018 - 2019 to 2022 - 2023 of the A' Design Award & Competition.
About the A' Trade Show Architecture, Interiors, and Exhibit Design Award
The A' Trade Show Design Award is an international competition recognizing innovative trade show booth projects and the best designers creating them. The competition is organized within the A' Design Award & Competition and is open to trade show designers, exhibition designers, event planners and interior designers from all countries. Entries typically include trade show interiors, exhibits, booths, pavilions, showrooms and kiosks. Awarded exhibit designs are published at https://designers.org/design-category/trade-show
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/151240
- A' Design Award Page: https://competition.adesignaward.com/151240
- Media Showcase: https://www.designnewsroom.com/!151240
- Laureate Profile: https://designers.org/d/242602
- Further Information from the Laureate: http://shorturl.at/lFT39
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Elegance and Modernity Exhibition Stand
- Function
- Exhibition Stand
- Category
- Trade Show Architecture, Interiors, and Exhibit Design
- Discipline
- Spatial Design
- Industry
- Architecture and Branding & Advertising
- Colors
- Dark Slate Gray, Dim Gray and Gray
- Images
- 5
- Client
- Drutex
The Recognition
- Laureate
- Smart Design Expo - Joanna Dittmar
- Country
- Poland
- Recognition
- Golden A' Design Award
- Edition
- 2022 - 2023
- Design ID
- #151240
Credits
- Team
- Joanna Dittmar
- Image Credits
- Smart Design Expo
Design Details
- Unique Properties
- There's a certain mystery inherent in every implementation process, a moment when imagination meets with the possibilities of reality to create something intriguing and beautiful. The fusion of these elements creates a striking whole. It's natural to wonder which particular element of a stand was the catalyst for the whole design concept. After all, every project has its own unique starting point - the spark that ignites the creative process and drives the work forward.
- Inspiration
- Inspired by the elegant, simple form of the customers products, wanting to emphasize their prestige and premium quality we have created a stand based on subtle, matching colors. The frugality and austerity of the decor allowed to focus on lighting and good product presentation. Elegance and modernity. The rawness of black and concrete combined with the energy and freshness of plant elements. The perfection of this project is in detail.
- Research
- Designing a booth for the Drutex brand is always about finding new details that will catch people's attention while also being consistent with the brand's aesthetics and branding. It involves constantly searching for new design solutions that will attract attention while maintaining a cohesive brand identity.
- Challenge
- Incorporating elegant and modern elements with delicate touches like hanging golden clouds can help convey a sophisticated and contemporary brand image. However, without proper research and a clear brief, it may be challenging to execute this vision effectively and achieve the desired results.
- Realization and Technology
- The production of the elegant facade made of laminate, golden cloud installation made of metal fence, and golden lacquered expositors were produces in-house in a carpentry, through the skilled hands of carpenters. Custom-made production has to present their company as a strong business partner as well as highlight the exclusiveness and the high quality of their products. Incorporating black into the design makes the stand evoke the associations of luxury and superior quality so it is a perfect choice to bring out the best in products. Choosing the right lighting made it possible to showcase the products in their intended environments.
- Operation and Interaction
- the stand has a warm, sophisticated and light look
- Project Duration and Location
- Frontale 2022, Nuremberg
- Specifications
- SIZE: 21,5 x 11m 5m high walls Since we wanted to capture the attention of the visitors, we decided to use a huge screen (6x3,5m) to show the film, which was made by the client, at all times during the exhibition. This solution attracted the attention of the visitors from a distance. It is a perfect combination of multimedia technology with eye-catching design.
- Keywords
- elegant, modern, minimalist,
