Press Release
Xinxiuli Headquarters Office by Ray Yang Receives the Silver A' Design Award in Interior Space and Exhibition Design
The international grand jury of the 2024 - 2025 A' Design Award & Competition recognizes Ray Yang for interior space and exhibition design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the Silver A' Design Award in the Interior Space and Exhibition Design category for Xinxiuli Headquarters Office by Ray Yang, designed for K&H International. The recognition forms part of the 2024 - 2025 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
More About Xinxiuli Headquarters Office
Xinxiuli Headquarters is an office interior design covering 3000 square meters in Ningbo. The reception area main wall uses flowing curves inspired by the brand logo and by the Yongjiang River. Floor and ceiling combine light and dark tones, with a circular carpet pattern and white stone surfaces. The layout includes a management office, an open employee area, collaborative spaces and meeting rooms. Intelligent lighting, electronic atomized glass, adjustable desks and a conference room reservation system support flexible work. The project attained LEED Gold certification.
About Ray Yang
Ray Yang holds a Master’s degree in Interior Design from the University of Westminster, UK, and has over 20 years of experience in interior and spatial design. His work covers a range of project types, including offices, research and development centers, specialty retail spaces, laboratories, and other public and commercial environments, with projects realized in cities including Beijing, Shanghai, Guangzhou, Shenzhen, and London. His design approach explores the relationship between Eastern cultural traditions and contemporary spatial language. He pays attention to the context of each project, seeking a balance between functionality, proportion, materiality, and spatial atmosphere.
Award Record
With this recognition, Ray Yang is a winner of 1 A' Design Award.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/162653
- A' Design Award Page: https://competition.adesignaward.com/162653
- Media Showcase: https://www.designnewsroom.com/!162653
- Laureate Profile: https://designers.org/d/356841
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Xinxiuli Headquarters Office
- Function
- Office
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Dark Gray, Gray, Saddle Brown, Dim Gray and Dark Slate Gray
- Images
- 5
- Client
- K&H International
The Recognition
- Laureate
- Ray Yang
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #162653
Credits
- Image Credits
- Photographer Lennon Zhu, Samsonite Headquarters, 2023.
Design Details
- Unique Properties
- The new headquarters embodies the motto expect innovation and is inspired by the very themes which make travel inspiring, enlightening and compelling. Through collaborative cooperation with LEED consultants, the concepts of green and sustainable development and people-oriented design are integrated throughout the project, which ultimately attained LEED Gold certification. This demonstrates the strategic development concept paired with social responsibility within an international organization.
- Inspiration
- The corporate heritage, culture and brand spirit are deeply ingrained within this office space which also showcases the company’s context within its urban location. Designer Ray Yang observed the silent power of the Yongjiang River winding its way through the cityscape. It inspired him to infuse the elegant flowing curves of the Samsonite logo design into the lightweight agile elements of the reception area main wall.
- Research
- The management office is understated and elegant, comfortable, efficient, and ultimately practical; the open employee area is simple and spacious, with multiple collaborative spaces and dedicated meeting spaces to meet the needs of different work modes. The overall spatial aesthetics cleverly integrate a combination of furniture, materials, colors, and lighting while carefully balancing the scale of proportion to present an efficient, natural, and harmonious working atmosphere.
- Challenge
- The office space must reflect the corporate culture and industry temperament, while also showcasing the urban context of the company's location. In the design of the main wall of the reception area, the designer extracts elements from the new and beautiful logo shape, with elegant curves that are light, agile, and like the Yongjiang River passing through the city, peaceful and full of power.
- Realization and Technology
- The material selection was essential to the design process, the floor and ceiling reflect themes of deep and light, cleverly matched. The carpet's circular pattern is like a sparkling sea surface, dancing with blue light; while darker deep shades contrast with white stones, like a winding coastline stretching into the distance, side-by-side. This echoes the mutual development of Ningbo and the Samsonite Group.
- Operation and Interaction
- The design team incorporated intelligent lighting systems, electronic atomized glass, adjustable office desks, conference room reservation systems, and other intelligent devices to create a smart office. Smart office technology creates a flexible and diverse office environment with a strong sense of innovation for the new generation of young professionals.
- Project Duration and Location
- The project started in December 2022 in Ningbo and finished in May 2023 in Ningbo.
- Specifications
- The project covers a total of 3000 square meters.
- Keywords
- Interior, Office, Modern, Natural, Elegant, Cultural, Exquisite, Efficient, Dynamically, International
