Press Release
Luzerne Is Honored with the Silver A' Design Award for Astoria Collection Tableware in Bakeware, Tableware, Drinkware and Cookware Design
Luzerne acknowledged for bakeware, tableware, drinkware and cookware design by the international grand jury of the 2024 - 2025 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 18, 2025 /DesignNewswire/ A' Design Award & Competition has announced that Astoria Collection Tableware by Luzerne has been granted the Silver A' Design Award in the Bakeware, Tableware, Drinkware and Cookware Design category. The result belongs to the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
About the Silver A' Design Award
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Regarding Astoria Collection Tableware
A regal collection inspired by Queen Victoria's reign, Astoria transports you back to a time of grandeur, offering a collection that exudes opulence and timeless charm. Radiating sophistication with its ornate silhouette, Astoria is a statement piece in pure white. The sculpted shapes channel the grace of the Victorian era while blending minimalism with modern sophistication. Each piece is meticulously sculpted with intricate detailing and finished with a lustrous glaze, showcasing exceptional craftsmanship. Astoria combines opulence with practicality, bringing regal splendor to the table.
About Luzerne
Luzerne has been designing and producing bespoke quality tableware for some of the world’s most renowned restaurants, hotels and chefs since 2004. We pioneered the creation of fine china without animal bone ash, and the Luzerne factory in Dehua is the first in the world to be Halal-certified. We are also humbled to be named the Century Best Brand in China in 2019. Drawing on over 75 years of expertise, we became Singapore’s first tableware manufacturer to develop its own line of products and produces up to 28 million pieces of ceramic and stone tableware annually at our fully-automated factory in Dehua.
Award Record
This recognition makes Luzerne a winner of 2 A' Design Awards. The awards were granted in the 2024 - 2025 edition of the A' Design Award & Competition.
About the A' Bakeware, Tableware, Drinkware and Cookware Design Award
The A' Kitchenware Design Award is an international design competition recognizing good kitchenware designs by best kitchenware brands and designers worldwide. It is organized within the A' Design Award & Competition and is open to kitchenware designers, product designers, industrial design studios and kitchenware brands from all countries. Typical entries include pots, pans, cutlery, plates, bowls and glasses. The awarded kitchenware designs are published at https://designers.org/design-category/kitchenware
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/163453
- A' Design Award Page: https://competition.adesignaward.com/163453
- Media Showcase: https://www.designnewsroom.com/!163453
- Laureate Profile: https://designers.org/d/356844
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Astoria Collection Tableware
- Function
- Tableware
- Category
- Bakeware, Tableware, Drinkware and Cookware Design
- Discipline
- Industrial Design
- Industry
- Furniture & Home and Food & Hospitality
- Colors
- Dim Gray, Light Gray, Gray, Rosy Brown and Silver
- Images
- 5
The Recognition
- Laureate
- Luzerne
- Country
- Singapore
- Recognition
- Silver A' Design Award
- Edition
- 2024 - 2025
- Design ID
- #163453
Credits
- Image Credits
- -
Design Details
- Unique Properties
- Astoria is a regal collection inspired by Queen Victoria’s reign. Radiating sophistication with its minimalist, ornate silhouette, Astoria is a statement piece in pure white, perfect for a noble atmosphere. The timeless, sculpted shapes impart classic poise and timeless elegance. Each piece is meticulously crafted with intricate detailing and finished with a lustrous glaze, showcasing exceptional craftsmanship. It resists stains and scratches, ensuring lasting elegance and functionality. Designed for modern living, the collection fits seamlessly into homes, hotels, and restaurants. Astoria combines opulence with practicality, making it perfect for any occasion.
- Inspiration
- Inspired by the refined sophistication during Queen Victoria’s reign, Astoria transports you back to a time of grandeur and grace, offering a collection that exudes opulence and timeless charm. A statement piece in pure white, perfect for a noble, celebratory atmosphere, each piece captures the elegance and intricate detailing of Victorian decorative arts. The collection’s ornate silhouettes channel the grandeur of the Victorian era while blending minimalism with modern sophistication. Truly, Astoria brings regal splendour to the table.
- Research
- For this project, the research was on the rich opulence of the Victorian era, with a particular focus on its timeless aesthetic and ornate detailing. Research was conducted to study the elaborate silhouettes characteristic of the period, which formed Astoria’s intricate shapes. Careful consideration was given to accessories that complement the collection, ensuring a cohesive and elegant design.
- Challenge
- The greatest challenge in designing the Astoria Collection was striking a balance between intricate Victorian-era embossing and modern subtlety. Researching and recreating historical designs was difficult, as deep embossing from the past needed refinement to provide a contemporary aesthetic. Achieving this delicate balance posed production challenges as it demanded precision and finesse. We overcame these obstacles by blending traditional craftsmanship with modern technology, ensuring the designs remained detailed yet understated.
- Realization and Technology
- Astoria is crafted from Luzerne's signature blend of clay sourced from Dehua, China, known for its purity and durability. This clay is the ideal base, bringing resilience and an elegant aesthetic to each piece. The production involves hand moulding, followed by the creation of a plaster master mould. Our specially formulated clay is then shaped using a casting technique that integrates both manpower and machinery. Each piece is meticulously sculpted with intricate detailing and finished with a lustrous glaze. The glazing process combines automated equipment and skilled handwork to ensure a clean, consistent finish.
- Operation and Interaction
- Users operate the tableware by placing food or beverages on/in the objects, such as plates, bowls, or cups. Its operation is simple and intuitive, designed for serving and consuming food. Astoria transforms in its use and presentation. Items can be stacked for storage, and used interchangeably . For example, bowls can be served on different plates, and cups can be paired with different saucers depending on the setting. Astoria’s pronounced shapes ensure comfortable handling and stability when in use, whether for dining or serving.
- Project Duration and Location
- The project started in October 2023 and finished in January 2024 in Singapore.
- Specifications
- Round Plates: D 169mm - 269mm x H 20mm - 30mm Oval Plates: L 202mm – 304mm x H 23mm – 31 mm Soup Plates: D 235mm – 263mm x H 39mm – 47mm x 246ml – 409ml Bowls: D 129mm - 191mm x H 60mm - 79mm x 336ml - 1033ml Cup: L127mm × S102mm × H66mm × 220ml
- Keywords
- Tableware, Handcrafted, Ceramicware, Clay Pottery, Stoneware, Ceramics, Porcelain, Bone China, Blanc de Chine, Craftsmanship
