Skip to content

Press Release

DesignNewswire · COMO, Italy ·

Bronze A' Design Award in Home Appliances Design Goes to Serena Anti-gravity Humidifier by Kexin Su

Kexin Su recognized for home appliances design by the international grand jury of the 2024 - 2025 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 18, 2025 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Home Appliances Design category for Serena Anti-gravity Humidifier by Kexin Su, designed for LuXun Academy of Fine Arts. The award was conferred within the 2024 - 2025 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Serena Anti-gravity Humidifier

Serena is a humidifier designed for modern homes. Serena creates the illusion of water droplets flowing upwards, against gravity. The effect is based on the principle of visual persistence, achieved by synchronizing a miniature water pump with the strobe of LED lights. The transparent shell has high light transmittance, which strengthens the visual effect. Serena measures 478 mm in height and 260 mm in diameter. A touch screen and a smart control panel allow the speed and brightness of the returning liquid to be set. Serena adds humidity to indoor air and also acts as a decorative object.

Award Record

Kexin Su is a winner of 12 A' Design Awards, including this recognition. The awards were granted between the 2020 - 2021 and the 2024 - 2025 editions of the A' Design Award & Competition.

About the A' Home Appliances Design Award

The A' Home Appliance Design Award is an international competition recognizing good home appliance designs by best appliance designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to home appliance designers, industrial designers, product engineers and appliance brands from all countries. Typical entries include refrigerators, dishwashers, microwaves, washing machines, dryers and ovens. The awarded home appliance designs are published at https://designers.org/design-category/home-appliance

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

###

Fact Sheet

The Work

Project
Serena Anti-gravity Humidifier
Function
Anti-gravity Humidifier
Category
Home Appliances Design
Discipline
Industrial Design
Industry
Electronics & Appliances and Furniture & Home
Colors
Saddle Brown, Brown, Dark Slate Gray, Gainsboro and Gray
Images
5
Client
LuXun Academy of Fine Arts

The Recognition

Laureate
Kexin Su
Country
China
Recognition
Bronze A' Design Award
Edition
2024 - 2025
Design ID
#164691

Credits

Team
Guangpeng yue, Jiangbo Chen, Minglei Sun, Zhilin Jia, Ze Li, Meishuang Liu, Zhiming Zhang, Zhen Wang, Jingquan You, Jiaying Yu, Mingze Gao and Lanyu Chang and others

Design Details

Unique Properties
TBased on the principle of visual persistence, the weightless humidifier uses LED lights and precise control to create the illusion of liquid backflow, and the magical effect of water droplets forming the opposite direction, enriching the interactive experience of the humidifier. The product has a practical air humidification function and incorporates artistic design, which is suitable for modern home environments and becomes a unique decoration in the space.
Inspiration
The design is inspired by visual illusion art and the gravity of nature. The design breaks people's cognition of conventional physical phenomena through the backflow of water droplets, creating an artistic effect full of fun and surprises. It takes the phenomenon of visual persistence as the core technology and combines it with the humidification function to bring a new visual experience.
Research
Based on visual phenomena, this study designs and implements a weightless humidifier. By precisely controlling the water flow and the stroboscopic effect of LED lights, it creates a visual illusion of water droplets flowing backwards, which functionally meets the actual needs of air humidification. This study aims to explore the combination of visual art and practical home appliances, and use visual illusion technology to make everyday products interesting and creative.
Challenge
The visual illusion is precisely controlled to ensure that the light and water flow are synchronized to avoid errors in the illusion effect. The water pump and LED light are precisely matched to ensure the visual effect while requiring functional humidification. The material selection is combined with aesthetics, and the shell material needs to have a high light transmittance to meet the aesthetics of modern home design.
Realization and Technology
Visual persistence technology creates the illusion of liquid flowing back through the strobe technology of the LED light source. The miniature water pump and precise water flow control ensure perfect synchronization of water flow stability and light efficiency. The transparent material molding process ensures the delicate light transmittance of the shell and enhances the overall visual effect.
Operation and Interaction
The loss-in-weight humidifier is easy to operate. Users can adjust the function of the humidifier through the touch screen or the smart control panel. The LED lighting effect is synchronized with the operation of the water pump. Users can set the speed and brightness of the liquid return to create a different visual experience.
Project Duration and Location
It starts on May 1, 2022 and ends on June 25, 2022, and is located at Lu Xun Academy of Fine Arts
Specifications
The humidifier measures 478 mm in height and 260 mm in diameter
Keywords
weightless humidifier, optical illusion, interesting design, air humidifier, home decor

Good Design Deserves Great Recognition

Nominate Your Work for the A' Design Award.

Nominate