Press Release
Dheeraj Bangur Is Honored with the A' Design Award for Florasterisk Logo in Graphics, Illustration and Visual Communication Design
Dheeraj Bangur acknowledged for graphics, illustration and visual communication design by the international grand jury of the 2025 - 2026 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 16, 2026 /DesignNewswire/ Florasterisk Logo by Dheeraj Bangur, designed for Brandsthan, has been granted the A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2025 - 2026 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the A' Design Award Means
The Iron A' Design Award is awarded to good designs that meet the rigorous professional and industrial standards set by the A' Design Awards. This recognition is reserved for works that demonstrate a solid understanding of design principles and show creativity within their execution. Recipients of the Iron A' Design Award are acknowledged for their practical innovations and contributions to their respective fields, providing solutions that improve quality of life and foster positive change. These designs are a testament to the skill and dedication of their creators, showcasing their ability to address real-world challenges through thoughtful design.
More About Florasterisk Logo
Florasterisk merges floral symbolism with the geometric clarity of an asterisk. The design forms a rotating eight petal composition with the letter F subtly integrated into the structure, creating a unified and memorable mark. Balanced symmetry and precise vector geometry enhance clarity and visual harmony across scales. Its minimal construction ensures adaptability for packaging, print, and digital applications, resulting in a distinctive identity that communicates elegance, precision, and strong visual recognition.
About Dheeraj Bangur
Who am I? Picture me as a design virtuoso, a maestro of communication design who emerged from the illustrious halls of MIT Institute of Design. My passion for design and art courses through my veins, blending creativity with purpose, and shaping a narrative that transcends the ordinary. Why am I relevant and important? Imagine a world where design and art are not just visual embellishments but the heartbeat of societal transformation. I am on a mission to reignite the flame of love for design and art, using their power to craft solutions that resonate with the very soul of society. What are my major achievements and perks?
Award Record
With this recognition, Dheeraj Bangur is a winner of 11 A' Design Awards. The awards were granted between the 2023 - 2024 and the 2025 - 2026 editions of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/182828
- A' Design Award Page: https://competition.adesignaward.com/182828
- Media Showcase: https://www.designnewsroom.com/!182828
- Laureate Profile: https://designers.org/d/348748
- Further Information from the Laureate: https://brandsthan.in/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Florasterisk Logo
- Function
- Logo
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Indigo, Slate Blue, Rebecca Purple, Medium Purple and Lavender
- Images
- 5
- Client
- Brandsthan
The Recognition
- Laureate
- Dheeraj Bangur
- Country
- India
- Recognition
- A' Design Award
- Edition
- 2025 - 2026
- Design ID
- #182828
Design Details
- Unique Properties
- Florasterisk is a refined brand identity where floral symbolism merges with the geometry of an asterisk to express uniqueness and individuality. The rotating eight-petal structure subtly integrates the letter F, forming a dynamic emblem that suggests fragrance diffusion and elegance. Its balanced symmetry, minimal construction, and scalable vector form ensure strong recognizability across luxury perfume packaging, branding, and digital applications.
- Inspiration
- The inspiration for Florasterisk emerged from exploring the symbolic relationship between flowers and individuality in perfumery. Flowers represent the origin of fragrance, while the asterisk symbolizes uniqueness and distinction. By studying floral symmetry and minimal geometric forms, the design integrates both ideas into a rotating emblem that subtly forms the letter F. The goal was to create a timeless symbol reflecting elegance, uniqueness, and the expressive nature of personal fragrance.
- Research
- This is exploratory and practice-based research aimed at creating a distinctive symbolic identity. The objective was to merge floral aesthetics, an asterisk form, and the letter F into one cohesive mark. The methodology involved iterative sketching, geometric construction, and visual testing. Data was gathered through self-driven exploration and design tools like Adobe Illustrator. No formal participants were involved. The result is a balanced, memorable form. The insight highlights how geometry enhances identity clarity, impacting branding, recognition, and visual communication in real-world applications.
- Challenge
- The primary challenge was integrating three distinct elements—flora, asterisk, and the letter F—into a single cohesive form without visual clutter. Maintaining symmetry while preserving recognizability required multiple iterations and precise geometric control. Balancing aesthetics with scalability across print and digital mediums was another constraint. Limited references for such hybrid symbolism demanded self-driven exploration, ensuring the final mark remained both meaningful and universally adaptable.
- Realization and Technology
- The Florasterisk logo is constructed using a parametric geometric system combining floral symmetry, an asterisk structure, and an abstracted letter F embedded within the radial form. The motif is developed through precise angular rotation and vector Bézier curves to achieve optical balance and clarity. Stroke refinement and negative space optimization ensure legibility at all scales. The design supports versatile production including foil stamping, embossing, laser engraving, and high-resolution digital applications.
- Operation and Interaction
- The Florasterisk logo is designed to create an immediate visual connection through its balanced floral form and subtle F integration. The eye naturally follows its radial flow from center to edges, making it easy to recognize and remember. Its clean structure adapts smoothly across print and digital uses, maintaining clarity at all sizes. This harmony of form and meaning allows the logo to communicate elegance, identity, and distinction effectively.
- Project Duration and Location
- The project started in April 2025 in Jaipur and finished in May 2025 in Jaipur
- Specifications
- The Florasterisk logo is developed as a vector-based identity using scalable Bezier paths, ensuring infinite resolution independence. The master artwork is created on a proportional grid system with radial symmetry, maintaining consistent stroke ratios. Deliverables include AI, EPS, SVG, and PDF formats in CMYK, RGB, and Pantone color systems. Minimum clear space equals 0.5x logo height, with recommended minimum reproduction size of 10 mm for print and 40 px for digital clarity.
- Keywords
- Florasterisk, Perfume as Unique as You, Flora, Asterisk, Letter F logo, Luxury Perfume, Motif, Floral Logo, Packaging Design. Logo Design, Brandsthan
