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DesignNewswire · COMO, Italy ·

Arezoo Abaspoor Is Honored with the Bronze A' Design Award for Popo Tableware in Bakeware, Tableware, Drinkware and Cookware Design

Arezoo Abaspoor acknowledged for bakeware, tableware, drinkware and cookware design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Bronze A' Design Award in the Bakeware, Tableware, Drinkware and Cookware Design category for Popo Tableware by Arezoo Abaspoor, designed for Sargol Shargh. The result belongs to the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.

The Bronze A' Design Award Explained

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Popo Tableware

Popo is a tableware collection made of bone china. The set includes a soup tureen, a teapot, a sugar pot, a creamer, cups and salt and pepper shakers. The forms are minimal and abstract, inspired by imaginary creatures with small legs resting on a table. Bone china gives the pieces transparency, lightness and high strength. All items are shaped by casting, using a slurry that contains fifty percent bone powder. The bodies are spherical and free of negative angles. The center of gravity is calculated so that each piece stands stable, and the handles follow ergonomic principles.

About Arezoo Abaspoor

Arezoo is a Product designer. She graduated in industrial design. She has been working for several years in the area of product design professionally and also offered some projects in different fields for Maghsoud factories group. She believes that a product is in direct proportion to the heart and soul of the user and they be should involved emotionally. She tries to produce her designs based on the principles of aesthetics in terms of form, dimensions etc.Considering the limitations of manufacturing processes, Arezoo loves sculpture, and this interest in her works is obvious.

Award Record

This recognition makes Arezoo Abaspoor a winner of 1 A' Design Award.

About the A' Bakeware, Tableware, Drinkware and Cookware Design Award

The A' Kitchenware Design Award is an international design competition recognizing good kitchenware designs by best kitchenware brands and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to kitchenware designers, product designers, industrial design studios and kitchenware brands from all countries. Entries typically include pots, pans, cutlery, plates, bowls and glasses. Awarded kitchenware designs are published at https://designers.org/design-category/kitchenware

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Popo Tableware
Function
Tableware
Category
Bakeware, Tableware, Drinkware and Cookware Design
Discipline
Industrial Design
Industry
Furniture & Home and Food & Hospitality
Colors
Dark Slate Gray, Dim Gray, Gray, Dark Gray and Light Gray
Images
5
Client
Sargol Shargh

The Recognition

Laureate
Arezoo Abaspoor
Country
Iran
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#70612

Credits

Image Credits
image#1 , Arezoo Abaspoor ,2018 image#2 , Arezoo Abaspoor ,2018 image#3 , Arezoo Abaspoor ,2018 image#4 , Arezoo Abaspoor ,2018 image#5 , Arezoo Abaspoor ,2018

Design Details

Unique Properties
In the hectic world of today after spending a day working hard, Popo brings a smile and the most beautiful feelings to your homes, a minimalist, emotional and abstract design which is inspired by a fictional world, tiny creatures with small legs sitting on your table. on the other hand, transparency and lightness properties along with the high strength of bone china have provided a proper condition to make Popo as a unique product.
Inspiration
Nature and animals are always the source of inspiration. Inspired by them, we can say poetry, we can say story, we can create a dream world like the world of animations and toys, and all of them becomes a delightful feeling, the sensation that roots in our childhood world, the sensation which has been in our minds of the same era and has focused our attention on it. in this project, the basis of the idea is to blend nature with happy and sweet world of animations, which is presented Popo to find
Research
popo's items were designed to optimize one of the old products. first, extensive research was carried out on the market as well as various design styles. after presenting various designs, popo was approved for making a prototype and participated in the Tehran household appliance exhibition and got acceptable feedback. finally, popo were entered the mass production phase with respect to customer satisfaction. all researches were conducted through the Internet, studying existing market examples, popular researches as well as articles in the Research and Development department of the company.
Challenge
there were two major challenges in the design of Popo, deformation in the edge of the cup that was caused during the cooking of the biscuit items, which was fixed by trial and error with the proper support. other challenge was the small legs & hands of this, which was considered as the item legs. in the initial layout, the stability of the items was on the legs, which changed due to the lack of it finally the legs and bottom of the items were level.
Realization and Technology
The Popo is made from bone china. one of the most important features of these containers (plates) are transparency, lightness, and high strength. Popo items are produced by casting methods. T the casting material is slurry(grout) of bone china, which is 50% bone powder of the cow. the origin mold is aluminum which is machined with CNC and the others are copied from the original one but with plaster. Popo items plate , dish plate , bowl and cup are produced by Forming.
Operation and Interaction
all popo items have a spherical shape without negative angles, which makes it easy to make and without any errors. the function of the items is simple and with ergonomic principles. the center of gravity is calculated for all items, therefore are completely static. in teapots,sauce cups and cups the distance between the handle and the body is proportional to the standard dimensions. the Necessary grip is considered in the design of teapot handles, Sugar pots and tureens.
Project Duration and Location
This project was exhibited at the International Household Appliances Exhibition (Tehran , Iran) in November 2014 and they strated the mass production in December 2015.
Specifications
soup tureen : length 247 x width 240 x height 210 ,tea pot : length 220 x width 121 x height 215 , sugar pot , length 114 x width 105 x height 95 , creamer , length 137 x width 97 x height 70 , cup : Length 110 x width 87 x height 60 , saltshaker & pepper shaker : length 60 x width 55 x height 50 Packaging dimension is proportional to the arrangement of the services (6, 12, 18). the number of Items and dimension of the packaging changes by changing the design. after shrinking items are placed inside the foam one by one.
Keywords
nature , emotional design , minimal design , animation , small hands & legs , bone china ,

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