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Press Release

DesignNewswire · COMO, Italy ·

Kechakenmi Character by Seung Jin Lee Wins the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design

Seung Jin Lee honored for graphics, illustration and visual communication design by the international grand jury of the 2019 - 2020 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 22, 2020 /DesignNewswire/ Kechakenmi Character by Seung Jin Lee, designed for Kechakenmi Friends, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The result belongs to the 2019 - 2020 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

More About Kechakenmi Character

The two gods who have to give up much because they are parents can not spread both wings. Contrary to the situation where you can empathize and laugh together, the blunt color represents the dark feelings of parents. This story is for all parents in this age who have to give up much for their families.

About Seung Jin Lee

My work, which started from the idea that everyone in the world is my true friend, will develop into a cultural phenomenon that binds the world with a value of happiness, not a pretty design drawn on paper. It will create new value that has never been seen in the cultural contents industry.

Award Record

This recognition makes Seung Jin Lee a winner of 1 A' Design Award.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Kechakenmi Character
Function
Character
Category
Graphics, Illustration and Visual Communication Design
Discipline
Communication Design
Industry
Branding & Advertising and Arts
Colors
Silver, Dark Orange, Black, Yellow Green and Dim Gray
Images
5
Client
Kechakenmi Friends

The Recognition

Laureate
Seung Jin Lee
Country
Republic of Korea
Recognition
Bronze A' Design Award
Edition
2019 - 2020
Design ID
#88267

Credits

Image Credits
Creator(Seungjin, Lee), KECHAKENMI, 2017.; Creator(Seungjin, Lee), KECHAKENMI, 2018.

Design Details

Unique Properties
The Gods who conqure the universe come to the earth to share the happiness, let me introduce the Character, "KECHAKENMI FRIENDS" who would like to share the various emotionts with human being. It's a very ordinary story of the gods who live in human form. You are in for an unprecedented treat! Without any pretense, you will be happy to see these ridiculous gods.
Inspiration
All the feelings that I have every day inspire designs. The emotions materialized in the feelings are expressed in images. Daddy's Diary tried to express the various feelings I felt in the biggest project of my life, parenting.
Research
Everyone has a comic expression of a common story. In addition, listening to the true meaning contained in each story and releasing it together is the core of this work.
Challenge
It was the hardest part to get sympathy with various people with a single content and convey happy feelings. So, We tried to reduce the physical presence of God and think about ways to integrate naturally with us, and separated various situations created by such diverse ideas into individual contents to create a fragmentary story. The first is the keyword "delivering happiness" and the existence of "parent."
Realization and Technology
My work, which started from the idea that everyone in the world is my true friend, wanted not to be a pretty design drawn on paper, but to be a cultural phenomenon and icon that tied the world to a value of happiness. We will strive to create new values that we have never seen before in the cultural contents industry.
Operation and Interaction
I want to empathize with open mind and laugh. I will also wait for you to tell me your story.
Project Duration and Location
The project started in February 1998 in South Korea and finished in South Korea 2016, and was exhibited in Korea Character Licensing Fair. in July 2016.
Specifications
Adobe Photoshop, CC Adobe Illustrator CC
Keywords
Character, Design, Story, Love, Family

Good Design Deserves Great Recognition

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