Press Release
Madame Butterfly Posters by Liudmila Shurygina Receives the Golden A' Design Award in Graphics, Illustration and Visual Communication Design
The international grand jury of the 2020 - 2021 A' Design Award & Competition recognizes Liudmila Shurygina for graphics, illustration and visual communication design
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2021 /DesignNewswire/ Madame Butterfly Posters by Liudmila Shurygina has been granted the Golden A' Design Award in the Graphics, Illustration and Visual Communication Design category, A' Design Award & Competition has announced. The recognition forms part of the 2020 - 2021 A' Design Award & Competition and was decided through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
What the Golden A' Design Award Means
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
About Madame Butterfly Posters
Madame Butterfly is a series of opera posters. Each poster shows an iconic portrait of a singing woman as the central figure of the opera plot and a symbol of passion. The series covers operas such as Madame Butterfly, Tosca and Norma, and reflects the tragic and dependent role of women in their librettos. Every composition presents the final scene, the culmination of the story. The design draws on minimal shapes, expressive painting and the Memphis style, with open colors and strong contrast. The posters are printed in A1 size on carton paper.
Award Record
Liudmila Shurygina is a winner of 2 A' Design Awards, including this recognition. The awards span the editions from 2018 - 2019 to 2020 - 2021 of the A' Design Award & Competition.
About the A' Graphics, Illustration and Visual Communication Design Award
The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. The competition is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Entries typically include logos, posters, infographics, brochures, packaging designs and business cards. Awarded graphic designs are published at https://designers.org/design-category/graphics
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/97299
- A' Design Award Page: https://competition.adesignaward.com/97299
- Media Showcase: https://www.designnewsroom.com/!97299
- Laureate Profile: https://designers.org/d/233923
- Further Information from the Laureate: https://big-id.wixsite.com/portfolio
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Madame Butterfly Posters
- Function
- Posters
- Category
- Graphics, Illustration and Visual Communication Design
- Discipline
- Communication Design
- Industry
- Branding & Advertising and Arts
- Colors
- Blue, Dark Slate Gray, Orange Red, Gold and Rebecca Purple
- Images
- 5
The Recognition
- Laureate
- Liudmila Shurygina
- Country
- Netherlands
- Recognition
- Golden A' Design Award
- Edition
- 2020 - 2021
- Design ID
- #97299
Design Details
- Unique Properties
- The series of opera posters was designed with idea to put iconic portrait of singing/shouting woman as a symbol of passion and main figure in opera plot. It is also about to show the tragic and dependent role of a woman in libretto of such operas as Madame Butterfly, Tosca or Norma. In the form of iconic interpretation. On all posters the composition represents the final scene - culmination moment of the opera story.
- Inspiration
- Designer was inspired with the portraits of Malevich due to the minimalist iconic shapes and the painting of Munch "The Scream" due to the open emotional expression. Also the big sourse of inspiration was Memphis style - open colours, contrast, simple shapes.
- Research
- Research was based on exploring the avant-guard style and also the latest trends in contemporary visual language. Also iconology and expressionism were the topics for research.
- Challenge
- The challenge in this project was to find an icon which can illustrate the tragic opera plot.
- Realization and Technology
- The posters were created by designer with Adobe Illustrator software.
- Operation and Interaction
- The posters are designed as for print production as for digital. They are designed for the city displays, as a part of the concert identity for the brochures and banners. But also for the website and digital promo campaign. The posters can also be transformed into animated graphics for the city displays.
- Project Duration and Location
- The project has started a year ago. Location: Amsterdam
- Specifications
- The posters are normally printed in A1 size, 594 x 841 mm. They are printed on high quality carton paper, 275g. The ideal production of the posters is using silk screen technique. Also these posters are produced for street poster displays with the size 1185 x 1750mm.
- Keywords
- poster, graphics, design, opera, sound, composition, constructivism, memphis, style
