Bronze A' Design Award in Graphics, Illustration and Visual Communication Design Goes to Korea Sport Coach Federation Branding and Visual Identity by Yena Choi and Jinha Seo

FOR IMMEDIATE RELEASE

COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Korea Sport Coach Federation Branding and Visual Identity by Yena Choi and Jinha Seo of B for Brand, designed for Korea Sport Coach Federation, has been granted the Bronze A' Design Award in the Graphics, Illustration and Visual Communication Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

About the Bronze A' Design Award

The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.

About Korea Sport Coach Federation Branding and Visual Identity

KSCF is a Korean sports division that gathers experts related to sports including active and former national team players, coaches, and sports team owners. The heart logo is drawn from the X-Y axis, which represents the athlete's euphoria and adrenaline, the coach's dedication and affection for their teams and the general love for sports. The heart logo consists of four puzzle pieces: ear, arrow, foot, and heart. The ear symbolizes listening, the arrow symbolizes goal and direction, the foot symbolizes ability, and the heart symbolizes passion.

About Yena Choi and Jinha Seo

Yena believes that the fundamentals of design are made up of dots, lines and sides. When those elements combine, designs are limitless. She collects colorful papers from all over the world consisting of various shades, textures, and patterns. Her philosophy is that design must have logic, thus she loves the Golden Ratio Rule. She also places great importance on contributing back to the community. She is an active columnist in newspapers and a mentor to design students, providing her insight and guidance on designs.

About B for Brand

Branding requires a balance between strategy and aesthetic. We propose the smart strategy and best design. We carefully craft all aspects of your brand, from the smallest detail to the biggest statement. We create engaging digital experiences that align w

Award Record

Yena Choi and Jinha Seo of B for Brand is a winner of 1 A' Design Award, including this recognition.

About the A' Graphics, Illustration and Visual Communication Design Award

The A' Graphic Design Award is an international graphic design competition recognizing good graphic designs by best creative agencies and designers worldwide. It is organized within the A' Design Award & Competition and is open to graphic designers, communication designers, graphic artists and illustrators from all countries. Typical entries include logos, posters, infographics, brochures, packaging designs and business cards. The awarded graphic designs are published at https://designers.org/design-category/graphics

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

• Winner Page: https://designers.org/98641
• A' Design Award Page: https://competition.adesignaward.com/98641
• Media Showcase: https://www.designnewsroom.com/!98641
• Laureate Profile: https://designers.org/d/270258
• Further Information from the Laureate: http://www.b-forbrand.com

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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