Press Release
Zaiyong Fa Is Honored with the Silver A' Design Award for Xiao Jing Suitcase in Fashion and Travel Accessories Design
Zaiyong Fa acknowledged for fashion and travel accessories design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has announced that Xiao Jing Suitcase by Zaiyong Fa, designed for Taobao Xinxuan, has been granted the Silver A' Design Award in the Fashion and Travel Accessories Design category. The award was conferred within the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who scored anonymized entries against predetermined criteria.
The Silver A' Design Award Explained
The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
About Xiao Jing Suitcase
Xiao Jing is a hard-shell suitcase inspired by the leather straps once used to secure luggage during travel. The front shell carries a raised grid shape that recalls crossed straps, with a cross pattern at each intersection resembling sewing thread. The grid also strengthens the shell against pressure. A three-layer shell provides strength and wear resistance, and the surface is finished with an electronic scrub treatment. Sliding bearings keep movement smooth and quiet. The interior is divided into separate spaces for clothes, toiletries, documents and electronics.
About Zaiyong Fa
Alibaba's membership e-commerce platform focusing on cross-border trade. Boasting a retail model of self-operated business with global direct purchasing. Providing members with comprehensive services and quality products with ultimate value for money from all over the world.
Award Record
Zaiyong Fa is a winner of 2 A' Design Awards, including this recognition. The awards were granted in the 2019 - 2020 edition of the A' Design Award & Competition.
About the A' Fashion and Travel Accessories Design Award
The A' Accessory Design Award is an international fashion design competition recognizing good accessory designs by leading designers and brands worldwide. It is organized within the A' Design Award & Competition and is open to accessory designers, fashion designers, travel accessory designers and luxury goods manufacturers from all countries. Typical entries include handbags, scarves, belts, luggage, hats and travel bags. The awarded accessory designs are published at https://designers.org/design-category/accessory
About A' Design Award & Competition
Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/99537
- A' Design Award Page: https://competition.adesignaward.com/99537
- Media Showcase: https://www.designnewsroom.com/!99537
- Laureate Profile: https://designers.org/d/254161
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
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Fact Sheet
The Work
- Project
- Xiao Jing Suitcase
- Function
- Suitcase
- Category
- Fashion and Travel Accessories Design
- Discipline
- Fashion Design
- Industry
- Fashion and Luxury
- Colors
- Goldenrod, Sandy Brown, Khaki, Linen and Black
- Images
- 5
- Client
- Taobao Xinxuan
The Recognition
- Laureate
- Zaiyong Fa
- Country
- China
- Recognition
- Silver A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #99537
Credits
- Team
- Tang Jiazheng and Fa Zaiyong
Design Details
- Unique Properties
- In my childhood , people used to pack up their luggage with leather straps when they traveled, which was a good way to prevent the luggage from breaking up during the trip. This element is applied to the suitcase: the front shape of "#", like straps used to pack up luggage, and the "X" pattern at the intersection is like sewing thread. These unique elements enable this suitcase to be quickly identified among other products during the trip.
- Inspiration
- Sometimes plastic suitcase is squeezed when using. In order to solve this problem, people often use some structures to strengthen it, but usually these functional structures lack beauty. We were inspired by the way people packed before the advent of hard shell suitcases,. The "#" shape structure causes people to recall the past life, which not only satisfies the beauty, but also improves the strength of the box.
- Research
- As a department of Alibaba, big data provides great help for us to gain accurate insight into the needs of consumers. We can explore the issues that consumers are most concerned about in each dimension: style, color, size, materials, accessories, price and so on. Focus on these problems can satisfy consumers the most.
- Challenge
- Fashion and retro are often not easy to exist on a product at the same time. We extract the element from previous soft cloth parcels and apply it to hard-shell suitcases, and make it stylish and retro.
- Realization and Technology
- The super-sliding bearings not only make it very smooth when moving, but also reduce the noise well. The 3-layers shell has good strength and wear resistance; the surface of the box adopts electronic scrub technology, which has good visual effect and wear resistance; TSA lock is convenient for users and customs officers to use.
- Operation and Interaction
- The internal structure of the box has been adjusted according to the feedback of a large number of users, and a reasonable layout can improve the efficiency of the use of space. Clothes, toiletries, document passports, electronic products, etc., can be stored in separate space according to frequency and habit, and you can easily find what you need soon.
- Project Duration and Location
- It started in December 2017 and finished in May 2018. Now it becomes a series with different colors,sizes,details.
- Specifications
- 15inch，20inch，24inch
- Keywords
- suitcase,luggage,case,travel,trip
