Press Release
Pengzhanhui Square Sales Center by Ocean Luo Wins the Golden A' Design Award in Interior Space and Exhibition Design
Ocean Luo acknowledged for interior space and exhibition design by the international grand jury of the 2019 - 2020 A' Design Award & Competition
FOR IMMEDIATE RELEASE
COMO, Italy, April 23, 2020 /DesignNewswire/ A' Design Award & Competition has confirmed the Golden A' Design Award in the Interior Space and Exhibition Design category for Pengzhanhui Square Sales Center by Ocean Luo, designed for Hexinglong Industrial Co. LTD. The recognition forms part of the 2019 - 2020 A' Design Award & Competition and was reached through blind peer review by an international grand jury panel of established academics, design professionals and press members, who assessed anonymized entries against predetermined criteria.
What the Golden A' Design Award Means
The Gold A' Design Award is granted to designs that demonstrate a high level of innovation and a significant impact on their intended audience. Recognized as a major achievement by the A' Design Awards, these designs are characterized by their visionary approach and the exceptional skill of their creators. Winners of the Gold A' Design Award are noted for their ability to push the envelope in art, science, design, and technology, delivering solutions that not only meet but exceed expectations. These designs serve as benchmarks for excellence, encouraging further innovation and inspiring future generations of designers.
Regarding Pengzhanhui Square Sales Center
Pengzhanhui Square is a sales center of 600 square meters located in Shenzhen, China. The moon, a long-standing Chinese symbol of love and reunion, is the theme of the interior. The design connects this classical image with a contemporary lifestyle. Terrazzo, gradient glass, interlocking boards and wood finishes are used to create a calm atmosphere in light colors. In the model area, wooden grilles cross vertically and horizontally to link people with nature. Light beams under the slanted ceiling shape a pure and elegant space.
About Ocean Luo
Mr. Luo has been engaged in interior Design for nearly 20 years. He focusing on providing Design solutions for high-end real estate and commercial public Spaces. Mr. Luo is good at combining the interesting elements of life with imagination. With the simple style of modernism as the keynote, he maximizes the space experience in design and creates a high-quality space that can convey the combination of art and cultural aesthetics.
Award Record
With this recognition, Ocean Luo is a winner of 2 A' Design Awards. The awards span the editions from 2018 - 2019 to 2019 - 2020 of the A' Design Award & Competition.
About the A' Interior Space, Retail and Exhibition Design Award
The A' Interior Design Award is an international interior design competition recognizing good interior designs by interior designers and architects worldwide. The competition is organized within the A' Design Award & Competition and is open to interior designers, interior architects, architects and decorators from all countries. Entries typically include residential interiors, restaurants, hotels, offices, galleries and retail stores. Awarded interior designs are published at https://designers.org/design-category/interior
About A' Design Award & Competition
A' Design Award & Competition is an international, juried design accolade organized annually since 2008. The competition is open to entries from all countries. The A' Design Award has a philanthropic mission to advance society through good design by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Entries are peer reviewed and anonymously evaluated by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. The A' Design Prize granted to eligible laureates includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, the upload of a work and the preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. Further information is available at https://competition.adesignaward.com
Press Resources
- Winner Page: https://designers.org/99586
- A' Design Award Page: https://competition.adesignaward.com/99586
- Media Showcase: https://www.designnewsroom.com/!99586
- Laureate Profile: https://designers.org/d/238019
- Further Information from the Laureate: http://www.aoxundesign.com/
Media Contact
Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953
###
Fact Sheet
The Work
- Project
- Pengzhanhui Square Sales Center
- Function
- Sales Center
- Category
- Interior Space and Exhibition Design
- Discipline
- Spatial Design
- Industry
- Architecture and Packaging & Retail
- Colors
- Gray, Dim Gray, Light Slate Gray, Dark Gray and Dark Slate Gray
- Images
- 5
- Client
- Hexinglong Industrial Co. LTD
The Recognition
- Laureate
- Ocean Luo
- Country
- China
- Recognition
- Golden A' Design Award
- Edition
- 2019 - 2020
- Design ID
- #99586
Credits
- Image Credits
- Jiangnan Photography
Design Details
- Unique Properties
- Throughout the literature development in China,there was a large amount of masterpieces have related to the moon. The moon has been a symbol of love and reunion since the ancient times in China,thus this design has redefined the relationship between the moon and modern life. This project has presented an image combine classical charm with contemporary lifestyle. We have choose Terrazzo, gradient glass, lego board, wood finish as the material of special craft to build an atmosphere in the bright moon shines over the sea.
- Inspiration
- Pengzhanhui Square Sales Center was located in Shenzhen,which is the key development project of Bao 'an district. Ocean Luo choose the moon as the theme, sublimates from "shape" to "meaning", constantly explores the boundary between natural and man-made. By the modern simple design language to making free living experience center.
- Research
- Leaving a space with blank,arealenvironmenthave beenenriched. Delivery of modern life aesthetics, reflecting the attitude of modern life and art concept are what designer has been trying to convey to the audience.
- Challenge
- The selection of elements is the beginning of the whole scheme. Model area gives up the usual prosperity and chooses the pulsating wooden grille,'which intersects vertically and horizontally to maximize the connection between man and nature, and is independent and integrated.
- Realization and Technology
- Designers advocate for the nature as the base of the design, with all the materials, elements rich in quiet mood, in the overall light color department and large surface processing, let the moon reflect in the sky, to express a land and water to enjoy the symbiosis of the moon feelings.
- Operation and Interaction
- Folding, cutting, stretching...he contemporary architectural design language is integrated. Through the switch of material and line, the color blocks are rationally combined from shallow to deep, and the layers are progressive. The light beams under the slanting ceiling flowers are flexible and changeable, creating a pure and elegant space atmosphere.
- Project Duration and Location
- The project started on December 2018 in Guangzhou and finished on June 2019 in Shenzhen.
- Specifications
- The sales center has 600 square meters.
- Keywords
- Oriental , Art , Chinese Color , Respect Nature , Poetic Space
