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ZhuZi Art 本 by Xi Alice Zong
ZhuZi Art 本 by Xi Alice Zong
ZhuZi Art 本 by Xi Alice Zong
ZhuZi Art 本 by Xi Alice Zong
ZhuZi Art 本 by Xi Alice Zong

金 印刷 · 2020

ZhuZi Art 本

by Xi Alice Zong

  • A' Design Award 金賞 2020 in 印刷
  • CLIENT: ZHUZI Art Center
  • Estimated Number of Design Views: 103,769
  • Verification code 33DC9103CB · Verify this award
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About ZhuZi Art 本

収集された伝統的な中国の書道と絵画の一連の本のエディションは、南京朱子美術館から出版されています。長い歴史とエレガントな技術を備えた中国の伝統的な絵画と書道は、芸術性と実用性に非常に優れています。コレクションをデザインするとき、抽象的な形、色、線を使用して一貫した官能性を作り出し、スケッチの空白部分を強調表示しました。苦労は、伝統的な絵画や書道のスタイルのアーティストと一致します。

About the A' Design Award 金賞

ZhuZi Art 本は、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。ZhuZi Art 本は、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。ZhuZi Art 本は、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。

Press Kit

Unique Properties
A series of the Book editions for the collected works of traditional Chinese calligraphy & Chinese painting is published by Nanjing Zhuzi Art Museum. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal. When designing the collection, abstract shapes, colors, and lines was used to create a consistent sensuality and highlight the blank space in the sketch. The effortless coincides with artists in traditional painting and calligraphy styles.
Dimensions & Packaging
Width 10 inch x Height 13 inch, soft cover editions
Tags
Book Design, Typography, Graphic Design, Layout Design, Illustration
Production Technology
After researching for the traditional Chinese calligraphy & Chinese Painting, I interviewed each artist and collected their painting & calligraphy art pieces that they would like to feature in the books. Then I created the different theme & logos for each book. The layout of the books are done in Adobe InDesign. Then made the application with photography and Adobe Photoshop, Adobe Lightroom CC.
Design Challenge
The challenge of this project is to keep the authenticity of the traditional Chinese painting & calligraphy and the visually pleasing modern design layout. To have a better understanding of the balance of both traditional & modern visual styles, I interviewed most of the calligraphers and Chinese painters, collected their opinions and suggestions after several draft options and finally came up with the best solution that could blend both styles well and show in the book design.
Research
The research included traveling back to China and visiting multiple cities, people & their families, learning about the authentic traditional Chinese Painting & Calligraphy. Learning about how Chinese people are thinking about the traditional Chinese Painting & Calligraphy and why each element are so exquisite and made such luxuriant cultural implication of China.
Inspiration
This collection of book editions was inspired by traditional Chinese painting & Chinese calligraphy art. With its long history and elegant technique, the traditional Chinese paintings & calligraphy is treasured for it's highly artistic and practical appeal.
Project Duration
The first edition started in February 2019 in both China & U.S. and finished in May 2019. All four editions were published by ZHUZI Art Center.
Operation Flow
With all the visual concepts in mind, and with all the Chinese painting & calligraphy art collected as digital art, 4 book editions started to developed, where each book is made out of the combination of the traditional Chinese element, bringing all the inspirations together and creating a unique, delicate Chinese style of impressionistic, which shows exquisite elegance and luxuriant cultural implication of China.
Patents
Copyrights belong to Xi Alice Zong, 2020.
Image Credits
Image #1 Chinese Calligrapher: Ziliang Guo
Optional Image #1 Chinese Painter: Dongli Pan
Optional Image #3 Chinese Calligrapher: Deling Zhu
Optional Image #4 Chinese Calligrapher: Zuotang Yang

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