Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワー by Dan Popa

Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワー by Dan Popa is a highly esteemed winner of the very prestigious 2021 A' Design Award 銅賞 in ベビー・キッズ・子供用品デザイン Competition Category.

銅ベビー用品· 2021

Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワー

by Dan Popa

Client: Leea Toys

A' Design Award 銅賞 Winner in ベビー用品 Category

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The Design

About Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワー

Leoleoは、小さな子どものためにデザインされた多機能プレイタワーです。Leoleoは限られた数のパーツで構成され、工具や特別な部品を使わずに組み替えることができます。組み合わせ方によって、展望タワー、アクティビティデスク、すべり台、黒板、ロッキングチェア、あるいは食事用テーブル付きのハイチェアになります。アクティビティボード、ハンドル付きホイール、小さなキッチンなどのアクセサリーを追加することも可能です。パーツは15mm厚のバーチ合板から切り出され、ラッカー塗装または塗装が施されています。安全性に配慮し、エッジと角は丸みを帯びた仕上げとなっています。Leoleoは複数の個別の家具や玩具を1つに置き換えることで、スペースと材料を節約します。

The Recognition

About the A' Design Award 銅賞

Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワーは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワーは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Leoleo Kids Multifunction Play Tower 多機能子ども用プレイタワーは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Leoleo is a hyper functional and playful piece of furniture designed for a small child's care, education, skills development and entertainment. It consists of parts that can be recombined in many ways, thus obtaining different functionalities. It can be an observation tower (learningtower), an activity desk, a slide/ramp, a blackboard, a rocking chair, a high chair with feeding table. Accessories can be added (activity boards, a wheel with handlebar, a kitchen). Leoleo saves space and material.
Dimensions & Packaging: 98/40/40 in standing setup / tower setup, / baby chair setup
75/40/50 in rocking chair setup
98/70/40 in slide setup
Tags: multifunctional, learning tower, slide, kids, toddlers, activity desk, high chair,
Production Technology: I have used mainly 15mm thick Birch plywood, cut with CNC technology, laquered or painted. Design is created in Autocad. Some parts are hardwood.
Design Challenge: To create an object that is hyper-useful, but also aesthetic, safe, durable and relatively easy to produce. To limit its parts to only the essential by expanding its functions as much as possible.
Research: Research was done through observation, trials, feedback from users.

Systematic research was made for years, by continuously modifying and adding features, functions, improving functionality, safety and ergonomy. The product was tested in real life situations for each and every step of development.

This project is a challenge to accomplish more with less. Its philosophy originates from the following ideas:
- everything in nature is made of atoms. But there are so few atoms comparing to the diversity of material expression of nature. So, with only a few types of building bricks, you can build an entire world. Everything depends on the relationship between the component parts.

Similarly, every atom is made of a small number elementary particles. Atoms are so unique and different, but still they are made of the same few components.

I find this idea of building anything out of just a few parts fascinating, practical, and unifying. The parts themselves, you can change their role depending on the needs and the situation. So, no more unused objects, all its parts can be re-used! It is a recycling idea taken to another level, in my opinion.

Leoleo wants to have a minimal amount of parts, that, combined in different ways will get the user to very different results.
For the long term, Leoleo wants to become a system, an environment complex enough to start evolving on its own. This means that the users will start recombining Leoleo's parts in ways its creator never has imagined, and this process can go on and develop to infinity.
Inspiration: Leoleo was created by a father trying to solve the real problems that modern parenting faces:
- to provide inspiration for parents in setting diverse educational activities for kids
- to decrease the big number of physical objects needed for a limited period of time in order to entertain and educate a growing child
- to keep kids away from screens
- to make physical reality interesting again
- to provide context for adult-child interaction and connection
Project Duration: The project started in January 2015 in Bucharest, Romania, and was exhibited in 2017 Romanian Design Award event, where it received recognition from Dezeen magazine.
Operation Flow: This object transforms by recombining its parts, re-assembling a finite number of parts. The user receives a number of plywood parts that are cut in such way that they can be assembled together in many ways. It requires a minimum innitial assembly to form a base structure. By adding or removing planks, wheels, boards, the base changes function. There is no need to use keys or any tools in the process.
Patents: Design registered with Euipo , RCD 007793625-0001 /06.04 2020, design holder Dan Popa
Team Members: Dan Popa
Vlad Nicoara
Image Credits: Catalin Nastase, Photographer
Cristtina Anculete, Photographer