Jun Yamazaki and Takuya OsawaによるPastoco 円グラフプレート

Jun Yamazaki and Takuya OsawaによるPastoco 円グラフプレートは、ベイクウェア・テーブルウェア・ドリンクウェア・クックウェアデザインコンペティションカテゴリーにおける非常に権威ある2021 A' Design Award 銀賞の優れた受賞作品です。

銀キッチン用品· 2021

Pastoco 円グラフプレート

デザイナー： Jun Yamazaki and Takuya Osawa

クライアント: Jun Yamazaki and Takuya Osawa

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デザイン

Pastoco 円グラフプレートについて

この円グラフプレートを使用すると、新婚カップルが食べ物の重さを量ったり、栄養価を数えたりすることなく、食事のバランスを大まかに把握することができます。チームはこのプレートのためにフレッシュなカップルをターゲットにしました。新婚生活では不健康な食生活をする傾向があります。パートナーとの新生活で食欲が増すから。同時に、食べ物に気を使いすぎてお互いに迷惑をかけることも避けたいと考えています。この問題を解決するために、研究チームは、食事のコントロールのしやすさと食べる楽しみの両立を目指しました。そして彼らは、バランスの視覚化の象徴である円グラフからインスピレーションを得てそれを実現しました。

受賞

A' Design Award 銀賞について

Pastoco 円グラフプレートは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Pastoco 円グラフプレートは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Pastoco 円グラフプレートは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

デザインの裏側

プレスキット

デザイナーが提供するクレジット、チームメンバー、技術的な詳細。

独自の特性: This plate visualize the balance of nutrition in foods with its pie chart shape. Fresh couples can grasp how well-balanced their foods are intuitively, without weighing foods or calculating the amount of nutrition. Moreover, the open part shows the target the start of eating way, eating vegetables first. It prevents sharp increase of blood sugar level. Fresh couples can practice positive diet with well-balanced and healthy foods on this plate.
寸法とパッケージ: The whole size of this plate is D220mm x W220mm x H20mm, the diameter of center hole is 70mm. Thanks to its compact size and center hole, if our target fills the plate with foods, the total amount of foods is not so much. And less blank spaces give them an illusion as if they eat a lot. Therefore, they eat less, and are satisfied with it.
The plate also has four colors, natural beige, white, navy and paste pink. Our target can select their favorite color from the variations.
タグ: Tableware, Plate, Healthy foods, Diet, Nutrition, blood sugar level, insulin control
製造技術: They make this plate with ceramic. And the surface finishing is fine matte texture. Its natural and warm texture makes foods look better. It will motivate them to keep healthy diet. And also, ceramic has good mass-productivity. It is not so expensive and stylish plate.
Fresh couples eat foods with this plate every day. Therefore, they did not select just easy to handle cheap plastic, hard to use stylish wood, but selected ceramic.
デザインの課題: The big challenge was balancing two conflictive factors. For the fresh couples to succeed losing weight with their plate, 1. they can control their foods without conscious restriction, 2. they can enjoy eating as well. Because most of fresh couples are not keen on keeping healthy diet to sacrifice eating happily.
If the plate is separated into small sections for each food, it looks as if the plate forces the target to eating healthy. If the plate has just organic and aesthetic design, it does not have a healthcare function. Through try and error, the team got inspiration from pie chart which is the symbol of visualization of balance, and got over the challenge.
リサーチ: They observed the tastes and behaviors of the target. And they did interviews to them too. As the result, they found their general problems that the target tends to eat unhealthily and get fat after the marriage. Because the fulfilled life with partner enhances the appetite. And one can’t resist eating as much as the other.
Fortunately, a wife has somewhat sense of health more than her husband generally. So she has encouraged him and herself to try losing weight for some times since their marriage. But the strict management can throw cold water on their newly-married life, and get difficulty to keep on it.
インスピレーション: Most of fresh couples wish spending healthy and happy life together, but they have difficulty to practice it, especially in what they eat. Because too-managed food restricts their normal life, and they need to pay attention to calories all the time. As a result of these restrictions, they lost pleasure of eating foods. For their targets to keep the healthy diet positively, they try to solve the above problems with design.
プロジェクト期間: Our design work started in March 2020 between London and Osaka, will finish in September 2020 in Osaka in Japan.
オペレーションフロー: All they need to do is very simple. They should just place foods and dishes on the plate. Here is the colorful pie chart of foods. It shows what food is sufficient and is not sufficient. Now, they wonder how much the ratio of each foods are. If there is a colorful food pie chart in front of them, today’s meal will be ideal.
チームメンバー: Jun Yamazaki
Takuya Osawa
画像クレジット: Image #1: Photographer Takuya Osawa, Main image, 2020.
Image #2: Photographer Takuya Osawa, Colour Variations, 2020.
Image #3: Photographer Takuya Osawa, The detail part and texture explanation image, 2020
Image #4: Photographer Takuya Osawa, The image of plate filled with foods, 2020
Image #5: Photographer Jun Yamazaki, The usage scene Image, 2020
Video Credits: Cast Takuya Osawa and Reiri Osawa, Camera Operator Takuya Osawa and Jun Yamazaki, The short feature video, 2020