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Hongzhou Academy 販売センター by Feng Cheng

Hongzhou Academy 販売センター by Feng Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award 銀賞 in 建築・建物・構造物デザイン Competition Category.


銀建築· 2022

Hongzhou Academy 販売センター

by Feng Cheng

Client: Jiangxi LDY Supply Holdings Co., Ltd.

A' Design Award 銀賞 Winner in 建築 Category

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Verified Award Winner

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Colors

The Design

About Hongzhou Academy 販売センター

洪州書院は、中国・南昌県の中心エリアに位置する販売センターである。建物には商談、手工芸、子ども向けアクティビティ、展示のための空間が設けられている。二つのボリュームが交差点で市街地の道路に面し、その位置をずらした配置によってエントランス広場が形成されている。設計は中国古建築を参照している。アルミパネルをバックル(嵌合金具)で接合することで、ファサードに煉瓦のような質感を生み出している。滑らかな曲面が屋根の輪郭を描き、伝統的な軒を想起させる。大きなガラス面と天井の高いアトリウムが、内部空間に開放的で心地よい性格を与えている。

The Recognition

About the A' Design Award 銀賞

Hongzhou Academy 販売センターは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Hongzhou Academy 販売センターは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Hongzhou Academy 販売センターは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The project is located in the central area of Nanchang County. As a sales center, it undertakes the functions of negotiation, handwork, children's activity space and display. The building is located at the intersection, so there are two typical blocks facing the urban road respectively. These two blocks shapes the building, and the misplaced part forms the entrance square.
Dimensions & Packaging
Land area: 2375m² floor area: 1221m²
Tags
traditional cutural, ancient architecture, sales center, curved roof, aluminium sheet
Production Technology
Metallic aluminium sheet, glass, coating Material
Design Challenge
To avoid the glue layer on facade, architects designed a gusset plate unit also use aluminium to insure the tone of the grey facade.
Research
Chosing the material for roof was a difficulty. Designers compared the effect and cost of Titanium-zinc Panel, Al-Mg-Mn alloy building sheets and aluminium sheet and finally chosed aluminium sheet as the roof material.
Inspiration
The area has a splendid cultural history in ancient times, so the form fully refers to the ancient Chinese architecture. Aluminum plates are connected by buckles, forming a unique brick texture on the facade. The smooth arc-shaped curved surface outlines the skyline of the building, which reminds people of the eaves curve of ancient Chinese buildings.
Project Duration
The project started in August 2020 in Nanchang and finished in December 2020 in Nanchang, China.
Operation Flow
The building provides people with a comfortable purchasing environment. The large area of glass enables people to enjoy the external scenery. The high atrium increases the width of the space. People can regard it as a commercial building or a place to rest.
Team Members
Seungmin Lee
Qi Zhou
Qinggang Zhu
Long Li
Pengwei Li
Zhenfei Fang
Yuwen Liu
Xu Zhang
Dongqun Li
Tiantian Wu
Image Credits
Image #1: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #2: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #3: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #4: Photographer Zeng Jianghe, Hongzhou Academy, 2021.
Image #5: Photographer Zeng Jianghe, Hongzhou Academy, 2021.

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