Frank and the Frog 絵本 by Bence Meszaros is a highly esteemed winner of the very prestigious 2022 A' Design Award 銀賞 in グラフィックス・イラストレーション・ビジュアルコミュニケーションデザイン Competition Category.
銀グラフィック· 2022
Frank and the Frog 絵本
Client: Bence Mészáros
A' Design Award 銀賞 Winner in グラフィック Category
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- Verified Award Winner
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The Design
About Frank and the Frog 絵本
『フランクとカエル』は、喪失と追憶をテーマにした子ども向けの絵本です。物語の主人公は、ある日目を覚ますとおばあちゃんが見つからないことに気づく少年フランク。彼はおばあちゃんを探すために家を出て、やがて友だちであり助け手となるカエルと出会います。旅の終わりに、フランクはおばあちゃんが安全で穏やかな場所にいることを知り、別れを告げます。本書は左から右へと流れる12枚のイラストページで構成され、見開きの両ページは対比によって対になっています。手描きの線と質感を、デジタルで構成・彩色しています。
The Recognition
About the A' Design Award 銀賞
Frank and the Frog 絵本は、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Frank and the Frog 絵本は、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Frank and the Frog 絵本は、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Frank and the Frog is designed to give an escape world to anybody who needs to find peace after losing a beloved one. The book tells the story of a little kid called Frank, who wakes up one day and can't find his Granny. Frank decides to leave his home to find Granny and bring her home. During his journey, he meets a frog, who becomes his friend and helps him through the adventures. In the end, Frank sees Granny is in a safe and peaceful place; he decides to say goodbye and let her go.
- Dimensions & Packaging
- Width 300 mm x Depth 15 mm x Height 300 mm
- Tags
- illustration, picturebook, children, book, bookdesign, childrenbook
- Production Technology
- Mixed media. Manual linework and textures, digitally composed and colourized.
- Design Challenge
- The hardest part was, of course, how to bring the topic of death into the picture book in a kid-friendly way. Another thing I had to consider during the development phase was that even though I always spend a lot of time thinking about death, I never had an intimate experience with it. So I wanted to be respectful with this topic.
- Research
- RESEARCH ABSTRACT**:
A big part of my research was to find the right mentor for Frank.
I was looking into different mythology characters, symbols, characters from my life, etc. When I find frogs, I immediately fall in love with the idea. I think they are visually exciting; frogs are travellers, and they can travel through lands, through the water. In the shaman culture, frogs as totem animals have the power of transformation and travelling between the human world and the spirit realm. - Inspiration
- My main goal with this picture book was to tell a story and tackle a topic that is not that common in children's literature. A topic that was hard to understand when I was a kid and had me confused for a long time. The subject of death.
I am lucky to have all four of my grandparents alive and know them, but this is a rare phenomenon in my environment. Many people lose their grandparents during their childhood. The base idea comes from my childhood: I was always (and still am) scared of what would happen when my grandparent won't be here anymore. - Project Duration
- The project started in June 2021 in Helsinki.
- Operation Flow
- This picturebook has 12 fully illustrated pages. All the pages have a left-to-right flow, leading the eyes of the reader to the next page. The spreadsheets next to each other are designed to pair up based on different contrasts: e.g., on one page, when the composition is complex, then on the next page, the layout is minimal, or when Franks is high up in the sky, on the next page he goes deep under the ocean.
- Patents
- Copyright 2022 by Bence Mészáros
Written by Barnabás Csukás, based on an original story by Bence Mészáros - Team Members
- Designer, Illustrator: Bence Mészáros
Writer: Barnabás Csukás - Image Credits
- Creator Bence Mészáros, Frank and the Frog
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