Temptress Moon ミュージックビデオ by Fong Lok Kee Rocky is a highly esteemed winner of the very prestigious 2022 A' Design Award 鉄賞 in 映画・映像・アニメーションデザイン Competition Category.
鉄映画· 2022
Temptress Moon ミュージックビデオ
Client: Pandora band
A' Design Award 鉄賞 Winner in 映画 Category
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- Verified Award Winner
- Verify Award Status for #139505
The Design
About Temptress Moon ミュージックビデオ
『Temptress Moon』は、困難な時代に人々がどのように反応するかを描いた楽曲のために制作されたアニメーション・ミュージックビデオです。混沌とした世界を舞台に、さまざまな形をした人々がつながり、踊り、共に力を得ていく様子が描かれています。荒々しく大胆なテクスチャが厳しい時代を表現し、力強く明るい色彩がポジティブなエネルギーを伝えます。アニメーションはAdobe After EffectsとPhotoshopを用いて制作され、3Dレイヤーとプラグインによって空間の広がりを生み出しました。映像は1920×1080のフォーマットで、毎秒25フレームで再生されます。観る人の心を高揚させ、人生のバランスを支えることを目指した作品です。
The Recognition
About the A' Design Award 鉄賞
Temptress Moon ミュージックビデオは、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Temptress Moon ミュージックビデオは、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Temptress Moon ミュージックビデオは、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The music video is for delivering the message of the song, which is about how people react when facing difficult time.
When the world is in turbulent chaos, people of different shapes connect each other to gain power and joyfulness. And hence, people are rejuvenated and gain back strength to fight against difficulties and enjoy themselves in the harsh time. To get a balance in life. - Dimensions & Packaging
- 25 fps, 1920 x 1080 dpi
- Tags
- illustration, animation, joyfulness, chaos, catastrophe
- Production Technology
- Adobe After Effects
Photoshop - Design Challenge
- In the music video, raw and bold textures were used to get the feeling of harsh time. Positive energy represented by strong and bright color. People of different shapes danced and connected.
- Research
- The animation was created by Aftereffects. 3D layers and the plugin "Trapcode" in Aftereffects were used to give more sense of space. It is quite a challenge to do similar effects without using 3D softwares.
- Inspiration
- The video was inspired by the depressing situation of our world faced throughout these years. In the face of such daunting atmosphere, for example the Covid-19 pandemic, the climate emergency, the struggle between political stands, humanitarian crises, people are tired and felt dejected.
Uplifting animation may help sending out positive energy to the audience. - Project Duration
- The project started in Feb 2022 and finished in March 2022.
The video launched on youtube and TV stations on 14 March 2022. - Operation Flow
- The video was made in uplifting tone and hence aimed to rejuvenate people who facing difficult times. People could get the positive vibe when watching the video.
- Team Members
- Rocky Fong
- Image Credits
- Song by Pandora
Composed by Anakin Foo
Arranged by Pandora
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