Lavazza Tiny Eco エスプレッソマシンは by Florian Seidl is a highly esteemed winner of the very prestigious 2023 A' Design Award 金賞 in 家庭用電化製品デザイン Competition Category.
金家庭用電化製品· 2023
Lavazza Tiny Eco エスプレッソマシンは
Client: Lavazza
A' Design Award 金賞 Winner in 家庭用電化製品 Category
Verified Award Winner
Verify Award Status for #149447The Design
About Lavazza Tiny Eco エスプレッソマシンは
Lavazza は、リサイクルプラスチックと堆肥化可能なコーヒーカプセルから作られた初のコーヒーマシンである Tiny Eco を発売することで、持続可能性への取り組みを続けています。全体的なライフサイクル評価、エネルギー消費量、騒音レベルは、製品開発プロセスにおいて重要な側面でした。イタリアで愛情を込めてデザインされ、細部、色、仕上げにこだわり、地中海のアイデンティティを讃えています。形状は、視覚的な質量を減らすために、交差するボリュームから作成されます。シンプルで使いやすいです。ワンタッチでほんの数秒。楽しむ！
The Recognition
About the A' Design Award 金賞
Lavazza Tiny Eco エスプレッソマシンはは、まさに素晴らしく傑出した第一級のデザインに授与される、計り知れないほど権威ある評価である A' Design Award 金賞の受賞作品です。金賞の受賞作品は、きわめて革新的で、先見性に富み、きらびやかに輝く創造物であり、デザイナーの天才性、叡智、卓越した技量を映し出しています。Lavazza Tiny Eco エスプレッソマシンはは、最も称賛される、流行を牽引する記念碑的な発明であり、前例のない価値をもたらすことが期待されます。この A' Design Award 金賞を受賞したデザインは、壮観で尊敬されるプロジェクトであり、芸術・科学・デザイン・技術の境界に大きく寄与し、それを前進させます。Lavazza Tiny Eco エスプレッソマシンはは、強い欲求を生み出し、情熱を呼び覚まし、創造性を促し、私たちを引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lavazza continues its commitment to sustainability by launching its first machine made from recycled plastic. Tiny Eco is part of A Modo Mio, a system offering compostable caps. Life cycle assessment, energy consumption, and noise level were important in the development process. Designed with love by Lavazza in Italy it celebrates its Mediterranean identity with attention to detail, colour and finishes. All surfaces and details are precisely controlled to achieve a coherent design.
- Dimensions & Packaging
- Dimensions 139mm x 260mm x 270mm
Weight 2,7kg
Power 1450W, Voltage 220-240, Frequency 50-60 Hz
Energy Efficiency Rating A PLUS
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard along with a Quick Start Guide and a more detailed instruction booklet. - Tags
- Lavazza, coffee, espresso, recycled plastic, sustainable packaging
- Production Technology
- main shell, cup rest: injection moulded plastic (ABS), finishing textured/glossy, use of recycled plastic up to 61% (depending on colour)
water tank: injection moulded plastic (SAN)
logo: pad printed
feet, UI: silicone rubber - Design Challenge
- Tiny Eco has just been launched and is replacing a successful product. It is the smallest member of the A Modo Mio range. It is the baby of the family and an entry level product. Easily accessible and priced competitively. But definitely not cheap. The design has a lot of personality, is well executed, and builds on the existing Lavazza form language. It manages the use of recycled plastic while maintaining the same high standard for aesthetics and perceived quality.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- Tiny Eco has a compact footprint and is easy to read and use. The overall shape is well structured and separated into two intersecting volumes to reduce visual mass and evoke a sense of stability and purpose. While the elegant, sinuous front is colourful the rear remains black supporting the easily accessible water tank and showing glossy Lavazza logos on the sides. The frontal pattern repeats the typical horizontal theme present on Lavazza products.
- Project Duration
- The project was designed in Turin, Italy. The complete product development from initial concept to final product took about two years.
- Operation Flow
- Lavazza Tiny Eco is simple and easy to set up and use. The transparent water tank is giving immediate visual feedback, so you will know when to refill. The cup rest can be removed for tall cups and smaller cups remain closer to the spout. This reduces splashes and benefits coffee temperature and crema. The backlit Stop and Go button, emphasized visually by its shape, is placed prominently on top and lets you choose how much coffee you want. Only a few seconds and just one touch. Enjoy!
- Patents
- design patent/registered design
- Image Credits
- Lavazza
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