鉄 グラフィック · 2023
Urban Philosophy ポスターデザイン
by Sinong Ding, Wei Liu and Yuhan Sui
- A' Design Award 鉄賞 2023 in グラフィック
- Estimated Number of Design Views: 11,744
- Verification code 4B472CF8A6 · Verify this award
Colors
About Urban Philosophy ポスターデザイン
「アーバン・フィロソフィー」は、都市と自然、そして人との関係性を探求するポスターシリーズである。建築物、湖、交通の写真がポスターの背景を構成し、窓や構造要素、歩行者、車両、湖水といった要素を画像から抽出し、コラージュによって再構成している。そこにグラフィックとテキストを加えることで、各レイアウトを完成させた。ポスターはA3およびA0のフォーマットで展開され、動きのある映像作品も併せて発表される。本シリーズは、見過ごされがちな日常の一瞬を記録し、都市と自然のつながりについて考えるきっかけを投げかけている。
About the A' Design Award 鉄賞
Urban Philosophy ポスターデザインは、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Urban Philosophy ポスターデザインは、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Urban Philosophy ポスターデザインは、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。
Press Kit
- Unique Properties
- The design team produced a series of posters and video works through philosophical thinking on the city, people and nature. They capture many moments in life that happen so often but are easily forgotten by photography. With photographic pictures as the background, including buildings, lakes, traffic, etc., it shows the activities of people, nature and the city, combined with graphics and texts for layout design, to deepen people's thinking about the dialectical relationship between city and nature.
- Dimensions & Packaging
- A3/A0 Poster Presentation
- Tags
- Poster Design, Graphic Design, Typography, Print Design, Digital Imaging, Digital Photography
- Production Technology
- Print Design/Digital Photography/Poster Design/Digital Imaging
- Design Challenge
- One of the most challenging parts was combining text with graphics and images to form a formal, artistic visual.When we investigated the subject background and collected data through interviews, observations and other research methods, we felt the close connection between man, nature and the city.
- Research
- The design of this work attempts to explore innovative artistic possibilities between graphics, text, typography, collage and digital images. We experimentally combined the traditional graphic visual design practice with digital images to create a complete set of works, including poster design, element design, and digital image display. The main body of the project is a topic with research purpose and value significance in the current society, and it is a philosophical reflection in life.
- Inspiration
- This work is inspired by life, trying to regain the broad sense of dialogue between nature and social products (cities). Thinking about the symbiotic relationship between the city, nature and people, thus alluding to the phenomenon of the real society. Combining photographic pictures with graphics, text and other visual languages, using techniques such as collage to create, and combining images and a series of dynamic posters for comprehensive display.
- Project Duration
- July 2022 to February 2023 China
- Operation Flow
- Their design team took a series of photos and videos of the city and processed them with software to generate different poster design backgrounds. They extracted windows and structural elements from the photos and combined elements, including pedestrians and vehicles, and lake water. This work combines traditional graphic design with digital design to form an innovative art that has certain social significance and resonates with viewers.
- Image Credits
- Sinong Ding，Wei Liu and Yuhan Sui
