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Exeed Es 電気自動車 by Chery Automobile Co., Ltd.

Exeed Es 電気自動車 by Chery Automobile Co., Ltd. is a highly esteemed winner of the very prestigious 2024 A' Design Award プラチナ賞 in 自動車・陸上モーター車両デザイン Competition Category.


プラチナ自動車· 2024

Exeed Es 電気自動車

by Chery Automobile Co., Ltd.

Client: Exeed

A' Design Award プラチナ賞 Winner in 自動車 Category

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The Design

About Exeed Es 電気自動車

Exeed Esは、快適な運転と乗り心地を追求した電気自動車である。エクステリアは風の動きからインスピレーションを得ており、ワイドなフロントフェイス、低いシャシー、流線型のウエストラインを備える。これらのフォルムにより、空気抵抗係数0.205、0-100km/h加速3.7秒を実現している。インテリアのラインは流れる水を思わせる。256色のアンビエントライトが左右両側とセンターコンソールを走り、音楽に合わせて変化する。素材にはバイオベースポリカーボネート、クリスタルパネル、天然リネン繊維のシートバックが用いられている。

The Recognition

About the A' Design Award プラチナ賞

Exeed Es 電気自動車は、真に卓越し、エレガントで壮麗なデザインに授与される、きわめて権威ある評価である A' Design Award プラチナ賞の受賞作品です。プラチナ賞の受賞作品は、創造の驚異であり、知的創造性の限界を示す証であり、デザイナーの比類なきプロフェッショナリズムと天才性を示しています。これらのデザインは、時代の美学を定義し、社会の幸福に貢献し、芸術・科学・デザイン・技術の境界を前進させる、最も名高い作品であることが期待されます。Exeed Es 電気自動車は、超越的な卓越性の水準を示し、有益で価値ある特性によって、疑いなく世界をより良い場所にします。Exeed Es 電気自動車は、欲求を呼び覚まし、インスピレーションを与え、胸を躍らせ、喜ばせ、大きな喜びを生み出す、A' Design Award プラチナ賞受賞作品です。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Exeed Es is a new exploration of Exeed in the field of electric vehiclEs, aiming to offer users a comfortable experience, from cabin space, life space, and to mental space. Considering the demands of users for a more comfortable experience and their aEsthetic preferencEs for lEss is more, Exeed Es draws inspiration from the motion of wind and the flowing of water while also focusing on scientific dEsign, conveying a lifEstyle advocated by Exeed, namely rooted in nature, devoted to comfort.
Dimensions & Packaging
product dimensions, 4945 mm x 1978 mm x 1480 mm
Tags
electric vehicle, comfortable drive and ride, aEsthetics of wind motion, melody of flowing water, smart cabin
Production Technology
bio based PC, DURABIO transparent bio based decorative strips for ambience lights, crystal decorative panels, double layer coating roof, natural linen fiber seat back, physical vapor deposition technology, electroplating technology, INS technology
Design Challenge
The challenge liEs in how to balance aEsthetics and functionality. The wide butterfly front face, low chassis, slick slender fast back style and streamlined waistline like butterfly wings, all dEsigned based on bionics, make Exeed Es like a nimble butterfly. Thanks to the dEsigns, the vehicle boasts an amazing ultralow Cd of 0.205, comparable to that of supercars, and can accelerate from 0 to 100km/h in just 3.7s, to show the idea of aEsthetics of wind motion and achieve elegance and dynamism.
Research
As environmental awarenEss risEs and the government extends policy support for new energy vehiclEs, the electric vehicle market in China is undergoing significant transformation. Yet, with the rapid expansion of the market, electric vehiclEs are largely homogeneous in terms of aEsthetics and functionality. Drawing inspiration from nature and blending art with technology, Exeed Es is a product with distinctive identity and excellent performance, injecting new vitality into the entire industry.
Inspiration
Exeed Es inspired by the motion of wind and the flowing of water aims to bring users visual and spiritual refrEshment. The dEsign team, centred on aEsthetics of wind motion and melody of flowing water, has creatEs unparalleled comfortable dEsign in interior and exterior through ultralow Cd, low NVH, and spacious space. The enhanced driving experience and smart riding experience allow users to immerse themselvEs in the world of Exeed Es.
Project Duration
The project was launched in China in the fourth quarter of 2023.
Operation Flow
The ultralow Cd, powerful engine and shock absorption system ensure high driving performance. The interior linEs rEsemble flowing water. The ambience lights with 256 colors are scattered along both sidEs and extend across the center console in a strip for an embracing effect, which can dynamically change according to music for a rich play of light and shadow. The space availability of 70.2 percent, smart seats, good audio and visual dEsign, etc. enable an immersive, comfortable experience.
Team Members
Steve Eum, Pier Luigi Ferrari, Bumsuk Kim, Wang Hao, Kwangsik Kim, Li Bin, Jungwook Lee, Jin Lin, Yao Huan, Hong Jie

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