SDI Teaching Building 空間ビジュアルデザイン by Meng Shenhui is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀賞 in グラフィックス・イラストレーション・ビジュアルコミュニケーションデザイン Competition Category.
銀グラフィック· 2025
SDI Teaching Building 空間ビジュアルデザイン
by Meng Shenhui
Client: Meng Shenhui
A' Design Award 銀賞 Winner in グラフィック Category
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- Verified Award Winner
- Verify Award Status for #164669
The Design
About SDI Teaching Building 空間ビジュアルデザイン
SDIティーチングビルは、6階建て校舎のインテリアに施された空間ビジュアルデザインである。大きな壁面と大判のテキストを組み合わせることで、空虚で堅苦しい雰囲気を創造的な空気へと一変させた。クラシックなドイツの書体が、このデザインスクールのドイツ式教育モデルと呼応する。ドイツの道路標識の標準書体であるDINを誘導サインの情報表示に用い、その他のテキストにはFuturaを採用している。上質な壁面塗装は高さ5メートルにまで及び、色彩が重なり合い、文字が積み重なる構成となっている。一部の文字はアクリル製とし、素材の対比を生み出している。
The Recognition
About the A' Design Award 銀賞
SDI Teaching Building 空間ビジュアルデザインは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。SDI Teaching Building 空間ビジュアルデザインは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。SDI Teaching Building 空間ビジュアルデザインは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Solving the originally empty, rigid, and lifeless issues of the teaching building with light construction, low cost, and heavy impact methods, the design utilizes large-scale walls combined with large-scale text for spatial visual design. It adopts the classic century-old German font to echo the college's unique German teaching training model. In terms of layout, it uses detailed design such as text stacking, color overlapping.
- Dimensions & Packaging
- The space has 6 floors, the first floor space is 5 metres high and the building is hollowed out with a very distinctive rotating staircase leading up to the 4th floor.
- Tags
- Shenzhen Technology University, Space vision, space design
- Production Technology
- The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods.The construction carried out fine wall paint on the wall up to 5 meters, and adopted the way of color overlapping to make the space more vivid and artistic. Some local text used acrylic to form a collision between materials.
- Design Challenge
- The client wishes to infuse the originally empty space with vitality and approachability while maintaining a minimalist aesthetic, and also to achieve an international visual experience and the creative atmosphere that a design academy should have.
- Research
- Shenzhen Technology University, established in 2016, is a new applied university in the Greater Bay Area. Its School of Creative Design, with an international educational philosophy, has cultivated many talents. However, the school's spatial atmosphere has not kept up with its swift growth. The large-scale space feels empty and dull, and the high ceilings and massive spiral staircases make the space rigid and lifeless. Additionally, the strong industrial feel and prevalent gray tones create a teaching environment that lacks warmth and feels distant.
- Inspiration
- The design breaks the sense of large color block segmentation and the empty, rigid, and lifeless atmosphere within the building by using large-scale walls combined with flat text, font, and creative layout methods. It adopts the classic century-old German font to echo the German teaching model of the Creative Design Academy, using the DIN font, the standard font for German road signs, as the guiding functional text font in the space, and Futura font for other uses.
- Project Duration
- The project started in Shenzhen in April 2023 and will be completed in Shenzhen in August 2023
- Operation Flow
- This building has 6 floors, we do visual design for the interior space of this building, that is, "help him put on a beautiful dress", so that the children studying here can feel the design atmosphere, and strengthen the logo of each floor, so that he is more distinctive and more visual impact.
In terms of layout, it uses detailed design such as text stacking, color overlapping, and digital projection to create a strong visual impact and greatly enhance the creative design atmosphere. - Patents
- Intellectual property rights： 孟申晖Meng Shenhui
/Shenzhen Chengmei Culture Communication Co., Ltd - Image Credits
- Photographer:Huang Yinghua
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