Liv Dach Rlp ロゴデザイン by Nikolai Janz is a highly esteemed winner of the very prestigious 2025 A' Design Award 銅賞 in グラフィックス・イラストレーション・ビジュアルコミュニケーションデザイン Competition Category.
銅グラフィック· 2025
Liv Dach Rlp ロゴデザイン
by Nikolai Janz
Client: LIV Dach RLP
A' Design Award 銅賞 Winner in グラフィック Category
Verified Award Winner
Verify Award Status for #166158The Design
About Liv Dach Rlp ロゴデザイン
「Liv Dach Rlp」は、ドイツの屋根工事職人のギルド協会のために制作されたロゴデザインである。このマークは、屋根工事の協会や企業のロゴの多くに見られる屋根の形状をあえて避けている。シンプルな幾何学的形態を組み合わせることで、洗練された時代に左右されないシンボルを生み出した。ロゴは拡大縮小に優れ、小さなファビコンとしても大型の屋外広告板でも効果的に機能する。このデザインは、デジタルメディアと印刷メディアの双方において一貫したコミュニケーションを支えている。シンボルの簡潔さによって、協会は認識しやすく、記憶に残りやすいものとなっている。
The Recognition
About the A' Design Award 銅賞
Liv Dach Rlp ロゴデザインは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Liv Dach Rlp ロゴデザインは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Liv Dach Rlp ロゴデザインは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is the logo design for the Guild Association of Roofing Crafts. The goal was to create a timeless and clean logo without using typical roof shapes, which are featured in over 90% of logos for roofing associations and companies.
- Dimensions & Packaging
- The logo works equally well as a small favicon and on large-scale billboards.
- Tags
- logo, branding, corporate design, cd, ci
- Production Technology
- Using and combining simple shapes in Adobe Illustrator.
- Design Challenge
- The most challenging part was creating a symbol that stands out from other logos in the industry while still gaining acceptance among the members.
- Research
- First, several interviews were conducted with representatives of the association. Subsequently, the designs of roofing companies from other federal states and guilds were analyzed. The strengths and weaknesses of these designs were evaluated and discussed with the association. Close collaboration with the client was essential to ensure that the result not only looked good but was also fully understood in its entirety.
- Inspiration
- The design needed to work across all platforms and be scalable. It should remain versatile and effective in both digital and print media, not just today but also in the years and decades to come. The simplicity of the logo makes it easy to remember.
- Project Duration
- The project started in September 2023 in Hilden, Germany and finished in January 2024.
- Operation Flow
- The new corporate design ensures consistent communication across all channels and levels, creating a unified brand experience. It's intuitive and adaptable, making it easy to apply in various contexts, from digital to print. The updated visuals improve recognition and engagement by resonating with the target audience. Key elements like typography, color schemes, and imagery are optimized for clarity and impact, resulting in better performance, stronger brand identity, and seamless interaction for all users.
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