Youhe Community ホスピタリティデザイン by Zhifeng Zhao

Youhe Community ホスピタリティデザイン by Zhifeng Zhao is a highly esteemed winner of the very prestigious 2025 A' Design Award 銀賞 in ホスピタリティ・レクリエーション・旅行・観光デザイン Competition Category.

銀ホスピタリティ· 2025

Youhe Community ホスピタリティデザイン

by Zhifeng Zhao

Client: ZHANG Qiang

A' Design Award 銀賞 Winner in ホスピタリティ Category

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The Design

About Youhe Community ホスピタリティデザイン

ロータスアイランドプロジェクトは、田園的な魅力と地域協働の理念を巧みに融合させ、没入型の農業観光体験を提供します。そのデザインは持続可能性とシンプルさを重視し、自然と機能的な空間を調和させています。手描きのビジュアルと自然素材の使用により調和のとれた雰囲気を創出し、テラス、読書エリア、段状の座席を含む柔軟なレイアウトが、くつろぎと社会的交流を促進します。美的魅力と実用的な機能性のバランスを保つことで、このプロジェクトは訪問者に自然とコミュニティとのユニークなつながりを提供します。

The Recognition

About the A' Design Award 銀賞

Youhe Community ホスピタリティデザインは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Youhe Community ホスピタリティデザインは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Youhe Community ホスピタリティデザインは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This vibrant agro-tourism space on Lotus Island, Suzhou, blends pastoral beauty with the rural cooperative concept. The design uses hand-drawn illustrations and simple lines, with orange and white contrasts for a fresh look. The architecture combines repurposed materials and natural scenery, while wood and rattan interiors create a simple, nature-connected atmosphere. The space offers dining with views, a reading nook, and multi-functional areas for gatherings and study.
Dimensions & Packaging: The project occupies a single floor with a thoughtful layout. The main space faces the bar counter, flanked by IP product exhibition areas, creating a central, functional design. To the right, an open dining and viewing area features terraces by the window and built-in bookshelves, offering a cozy reading spot. Behind a soundproof curtain on the left, a tiered seating area provides a flexible space for events like study tours or social gatherings.
Tags: Tourism Complex, Landscape Design, Argo-tourism Space, Travel Design, Tourism Design
Production Technology: The overall cost control of the project is relatively low, and the design and construction are closely integrated during the process. The material control often uses old wood for renovation and reuse, which is also part of sustainable design.
Design Challenge: A key challenge of the design was the owner's limited budget, requiring careful cost control and strategic material selection. To address this, the design reused old materials, reducing costs while adding unique character and sustainability. Focused design elements were prioritized to maintain impact without exceeding the budget. Close collaboration with the construction team ensured a balance between design vision and practical constraints, maintaining high craftsmanship while adhering to financial limitations for a successful outcome.
Research: The early-stage research focused on co-creation, involving in-depth collaboration with stakeholders. This included discussions with the owner to meet practical needs and with the head of Lotus Island to integrate local characteristics. University students, especially younger groups, were engaged for fresh perspectives and innovative ideas. This multi-layered collaboration enriched the design approach, providing both a solid theoretical foundation and practical basis for the final outcome.
Inspiration: The project is inspired by the pastoral beauty of Lotus Island in Suzhou, with its serene lakes and lush landscapes. It also draws from the collective spirit of rural cooperatives, emphasizing shared efforts and sustainable development. This blend of nature and collaboration creates a vibrant, interactive agro-tourism space.
Project Duration: Project Duration:October 2023- December 2023
Location: Lotus Island, Suzhou, Jiangsu, China
Operation Flow: Youhe Community is a rural revitalization project developed in collaboration with the local town government, becoming a model for rural redevelopment in Suzhou. Since its opening, the project has provided a new leisure destination for both local residents of Lotus Island and visitors. During the crab season, the area experiences a significant influx of people, highlighting its commercial value and popularity.
Image Credits: DENG Chun