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Avesta Branding System ブランディングシステム by Daniel da Hora

Avesta Branding System ブランディングシステム by Daniel da Hora is a highly esteemed winner of the very prestigious 2025 A' Design Award 鉄賞 in グラフィックス・イラストレーション・ビジュアルコミュニケーションデザイン Competition Category.


鉄グラフィック· 2025

Avesta Branding System ブランディングシステム

by Daniel da Hora

Client: Lefil Company

A' Design Award 鉄賞 Winner in グラフィック Category

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Verified Award Winner

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Colors

The Design

About Avesta Branding System ブランディングシステム

このデザインは、企業のビジョン、リーダーシップ、イノベーションを体現すると同時に、成長と持続可能性に焦点を当てたブランドとなっています。力強くエレガントな響きを持ち、ブラジルの企業向け不動産市場そのものを体現し、権威と戦略のイメージを投影しています。効率性と革新性を融合させ、リーディングカンパニーにふさわしいビジュアルイメージを備えています。

The Recognition

About the A' Design Award 鉄賞

Avesta Branding System ブランディングシステムは、よく設計された創造物に期待される専門的・産業的要件を満たす優れたデザインに授与される、権威ある評価である A' Design Award 鉄賞の受賞作品です。鉄賞の受賞作品は、制作者の高い技量、高度な専門性、専門家としての理解、創造的な能力を示しています。Avesta Branding System ブランディングシステムは、高く評価され、称賛され、愛される、実用的で革新的な創造物であることが期待されます。この A' Design Award 鉄賞を受賞したデザインは、業界のベストプラクティスを統合し、ノウハウと才能に結びついた有能な技術的特性を備えています。Avesta Branding System ブランディングシステムは、その徹底ぶりで尊敬され、世界をより良い場所にするための生活の質の向上をもたらすよう設計されています。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Avesta represents a bold fusion of vision, leadership, and innovation, establishing itself as a brand committed to progress and sustainability. With a sophisticated and commanding presence, Avesta mirrors the Brazilian corporate real estate landscape, conveying strength, strategy, and foresight. Seamlessly blending efficiency with innovation, Avesta is poised to redefine the industry with agile, forward-thinking, and sustainable solutions.
Dimensions & Packaging
Various:
1 - visit card: 8,5x5cm;
2 - office paper: 21x29,7cm
3 - small envelope: 23x11cm
4 - Big envelope: 23x31cm
Tags
Real-estate, corporate market, new business, graphic design
Production Technology
As it’s a branding system, we used the regular tools for graphic design and illustration.
Design Challenge
By bringing the brand closer to this scenario, the message conveyed is one of solidity, permanence and balance. Just as the basalt hills were sculpted with precision by the action of nature, the brand seeks to reflect meticulous care in every detail of its projects, supporting business strategies on safe and rigorous bases.

Furthermore, the continuous beauty of these formations communicates intelligence and order, attributes that reinforce the company’s positioning as a reliable partner in the creation of spaces planned with vision and creativity.

Inspired by the basalt hills of Ireland, the logo embodies a symbol of robustness, longevity and natural design, aligning with the brand’s core values ​​and its commitment to building solid paths to success for its clients.
Inspiration
Because the company will serve as a hub for the Brazilian real estate market, including bringing foreigner investments, the visual choice was inspired by the iconic basalt formations that occurred in Ireland. These natural structures, formed millions of years ago by volcanic processes, symbolize the perfect integration between the strength of nature, the harmony of forms and stability over time.
Project Duration
The project started in September 2024 in Recife, Brazil, and it was finished (approval) by January 2025.
Image Credits
Image # 1: Daniel da Hora (Chief Design Officer), 2025.
Image # 2: Daniel da Hora (Chief Design Officer), 2025.
Image # 3: Daniel da Hora (Chief Design Officer), 2025.
Image # 4: Daniel da Hora (Chief Design Officer), 2025.
Image # 5: Daniel da Hora (Chief Design Officer), 2025.

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