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Classy Mansion 販売センターのインテリアデザイン by Matrix Design

Classy Mansion 販売センターのインテリアデザイン by Matrix Design is a highly esteemed winner of the very prestigious 2026 A' Design Award プラチナ賞 in インテリア空間・展示デザイン Competition Category.


プラチナインテリア· 2026

Classy Mansion 販売センターのインテリアデザイン

by Matrix Design

Client: Matrix Design

A' Design Award プラチナ賞 Winner in インテリア Category

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The Design

About Classy Mansion 販売センターのインテリアデザイン

「Classy Mansion」は中国・済南に位置する販売センターで、東洋的なスタイルのクラブをコンセプトにデザインされています。約1400平方メートルのインテリアには、茶室、スパエリア、ジム、ラウンジ、複数の個室ダイニングが備わります。天然木、山水を思わせるテクスチャーの石材、アンティークブロンズ仕上げ、蘇州刺繍、漆器を、彩度を抑えた色調と組み合わせました。サンクンラウンジには16メートルのインタラクティブLEDスクリーンを設置。手仕事による衝立や骨董品が文化的な奥行きを添えています。プランはプライバシーと、開放的で流れるような動線とのバランスを実現しています。

The Recognition

About the A' Design Award プラチナ賞

Classy Mansion 販売センターのインテリアデザインは、真に卓越し、エレガントで壮麗なデザインに授与される、きわめて権威ある評価である A' Design Award プラチナ賞の受賞作品です。プラチナ賞の受賞作品は、創造の驚異であり、知的創造性の限界を示す証であり、デザイナーの比類なきプロフェッショナリズムと天才性を示しています。これらのデザインは、時代の美学を定義し、社会の幸福に貢献し、芸術・科学・デザイン・技術の境界を前進させる、最も名高い作品であることが期待されます。Classy Mansion 販売センターのインテリアデザインは、超越的な卓越性の水準を示し、有益で価値ある特性によって、疑いなく世界をより良い場所にします。Classy Mansion 販売センターのインテリアデザインは、欲求を呼び覚まし、インスピレーションを与え、胸を躍らせ、喜ばせ、大きな喜びを生み出す、A' Design Award プラチナ賞受賞作品です。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This design creates a luxurious oriental-style club that blends classical cultural elements with modern sensibilities. By integrating natural materials, low-saturation tones, and large-scale layouts with handcrafted screens, antiques, and non-heritage crafts, the space offers both high-end sophistication and emotional resonance. Its blend of spatial fluidity, privacy, and aesthetic refinement distinguishes it from conventional commercial real estate.
Dimensions & Packaging
Total design area is approximately 1400 square meters. The sunken lounge features a 16-meter LED interactive screen. Spatial modules include a tea room, spa area, gym, lounge, and multiple private dining rooms. All public facilities comply with accessibility standards, and built-in furniture meets E1-grade environmental safety requirements.
Tags
Oriental Luxury, Modern Club, Traditional Craftsmanship, Hidden Aesthetics, Cultural Design, Repurposed Antiques, Low-Saturation Palette, Natural Materials, Immersive Experience, Non-Heritage Art
Production Technology
The project employs a combination of handcrafted elements and modern construction techniques. Materials include antique bronze finishes, landscape-textured stone, natural wood, Suzhou embroidery, lacquerware, and repatriated antiques. Construction involves high-precision custom fabrication, sustainable material sourcing, and integration of cultural craftsmanship into interior finishes.
Design Challenge
The key challenge was to de-commercialize a sales space and transform it into a lifestyle destination that evokes memory and belonging. Constraints included tight schedules, balancing privacy with openness, and sourcing historically resonant materials. The team overcame these by using spatial storytelling, modular programming, and cultural research to create depth and uniqueness.
Research
This project involved cultural research on Eastern architectural and aesthetic traditions. The objective was to create a space that balances classical serenity with contemporary needs. Research methods included spatial analysis, cultural artifact study, and on-site material testing. The insights led to the integration of intangible heritage and modern functions, enhancing both spatial identity and market differentiation.
Inspiration
Inspired by the refined wooden purlins of the Beijing Forbidden City and the stillness of Jinan Daming Lake, the project reinterprets Eastern architecture and landscape into contemporary language. The design explores themes of minimalism, natural beauty, and cultural continuity, aiming to convey a modern interpretation of oriental hidden luxury through spatial storytelling.
Project Duration
The project started in November 2023 in Jinan, China and finished in September 2024
Operation Flow
Visitors are immersed in curated lifestyle scenes that feel both private and expansive. As they move through the club, sensory elements like flowing water features, interactive LED art walls, and layered textures create moments of pause and engagement. Each space is designed to evoke emotional warmth while remaining intuitive and fluid in spatial navigation.
Image Credits
Image #1: Photographer Zhuying Creative Photography Service Center, Shashi District, Classy Mansion, 2024.
Image #2: Photographer Zhuying Creative Photography Service Center, Shashi District, Classy Mansion, 2024.
Image #3: Photographer Zhuying Creative Photography Service Center, Shashi District, Classy Mansion, 2024.
Image #4: Photographer Zhuying Creative Photography Service Center, Shashi District, Classy Mansion, 2024.
Image #5: Photographer Zhuying Creative Photography Service Center, Shashi District, Classy Mansion, 2024.

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