Hsinchu Scroll インタラクティブ・インスタレーション by Shyang Wang is a highly esteemed winner of the very prestigious 2026 A' Design Award 銅賞 in インスタレーションデザイン Competition Category.
銅インスタレーション· 2026
Hsinchu Scroll インタラクティブ・インスタレーション
by Shyang Wang
Client: Cultural Affairs Bureau of Hsinchu City
A' Design Award 銅賞 Winner in インスタレーション Category
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About Hsinchu Scroll インタラクティブ・インスタレーション
「新竹巻物（Hsinchu Scroll）」は、台湾・新竹市での展覧会のために制作されたインタラクティブ・インスタレーションである。本デザインは、中国の伝統的な手巻き巻物を、2つのギャラリーを巡る空間的な旅へと翻案したもので、各展示室は約30メートル×15メートル、天井高5メートルの規模を有する。赤外線深度センサーが来場者の動きを検知し、リアルタイムで書のドローイングや流水のエフェクトを発生させる。軽量なモジュール式スクリーン構造と高ゲインのプロジェクション用ファブリックにより、大規模なデジタル投影を実現している。最終エリアでは、来場者がデジタルの書の筆跡を残し、進化し続ける展覧会そのものに参加することができる。
The Recognition
About the A' Design Award 銅賞
Hsinchu Scroll インタラクティブ・インスタレーションは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Hsinchu Scroll インタラクティブ・インスタレーションは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Hsinchu Scroll インタラクティブ・インスタレーションは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project establishes a new exhibition paradigm by transforming the traditional Chinese handscroll into a real-time, co-authored urban simulation system.
- Dimensions & Packaging
- The exhibition spans two primary galleries, each measuring approximately 30 Meter x 15 Meter with a ceiling height of 5 Meter, providing a combined immersive volume designed for large-scale digital projections.
- Tags
- Digital scroll, Interaction Art, Techno-art, Hsinchu City, Chinese Art Exhibition, Media Art
- Production Technology
- To bridge traditional culture with technology, the project employs Infrared depth sensors and tracking to capture visitor movements, triggering real-time interactive calligraphy and "flowing water" effects. The physical installation uses lightweight, modular screen structures and high-gain projection fabric to ensure visual clarity while maintaining a flexible, eco-friendly exhibition layout.
- Design Challenge
- Technical Scarcity in Traditional Ink Wash Representation: While digital tools abound for Western art, sophisticated frameworks for translating the atmospheric, rhythmic brushwork of traditional Chinese landscape painting into dynamic digital media remain scarce. The team conducted extensive research to develop shaders and fluid dynamics that honor the "spirit resonance" of classical ink, ensuring the digital output felt organic rather than synthetic. Computational Innovation in Urban Mapping: A significant innovation involved the computational synthesis of Hsinchu’s modern cityscapes with the compositional logic of the legendary Along the River During the Qingming Festival. This required massive real-time data processing and custom algorithms to weave contemporary urban memory into a seamless, unfolding digital scroll—transforming a static masterpiece into a living, generative metropolitan narrative. Cross-Institutional Strategic Collaboration: Bridging the operational cultures of a municipal city museum and a world-renowned institution like the National Palace Museum presented a complex logistical and creative challenge. The design had to satisfy high-level academic curation standards while remaining accessible and engaging for a local civic audience, ultimately establishing a new collaborative model for global-local cultural exchange.
- Research
- This challenge is critical as it addresses the broader issue of how non-Western aesthetic systems can survive and evolve within algorithm-driven digital environments.This research addresses the "Digital-Cultural Gap" by developing custom shaders that replicate the "Spirit Resonance" (Qi Yun) of classical ink wash painting. By integrating IR depth sensors and FFT acoustic analysis, the project creates a "living" environment where human movement and ambient sound directly influence generative visual output. The breakthrough lies in "Computational Urban Mapping"—synthesizing Hsinchu's high-tech architecture with the compositional logic of legendary masterpieces.
- Inspiration
- Inspired by the traditional Chinese handscroll, this project reimagines the exhibition as an unfolding spatial experience rather than a static display. It transforms cultural memory into a continuous narrative journey, drawing from literati garden traditions of the Tang and Song eras and historic Hsinchu landmarks. By merging classical aesthetics with contemporary urban identity, the design bridges heritage and technology, creating an immersive and evolving cultural landscape.
- Project Duration
- This exhibition started on February 3 to May 10, 2026 in Hsinchu City Art Museum in Hsinchu City, Taiwan.
- Operation Flow
- The exhibition is structured as a progressive spatial journey through two expansive galleries about 3000 sq. Ft each. Upon entry, visitors follow a curated "scroll-like" flow, transitioning from historical garden aesthetics to a futuristic digital landscape. Interaction is multifaceted: infrared sensors and motion tracking trigger dynamic visual changes on the walls, simulating the "Meandering Water" banquet. In the dedicated tea and music zones, physical rituals are augmented by generative digital media, where the rhythm of the music and the steam from the tea influence the ambient digital projections. The flow concludes in an interactive co-creation zone, where visitors can leave digital calligraphic marks, effectively becoming part of the living exhibition.
- Team Members
- National Palace Museum:
Zong-Huang Xiao
Jun-Ke Xie
Shao-Qun Wu
Zhi-Yan Lin
Run-Ya You
Wen-Jia Hong
Cultural Affairs Bureau of Hsinchu City:
Shyang-Yuh Wang
Shu-Fei Chen
Yi-Rong Lai
Kuan-Chieh Huang
Yong-Jian Xu
AMUS ART TECH Co., Ltd.
Yung-Ta Chen
Ming-Lung Lee
Yu-Tung Kung
Chia-Yi Lin
Chun-Yen Chen
Ya-Chuan Chen
Yu-Hao Chang
SelfThink Creative Co., Ltd.
GONWEN DESIGN - Image Credits
- Cultural Affairs Bureau of Hsinchu City
National Palace Museum, Taiwan
AMUS ART TECH Co., Ltd., Taipei
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