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Qwerty ソファベッド by Andrea Cingoli

Qwerty ソファベッド by Andrea Cingoli is a highly esteemed winner of the very prestigious 2018 A' Design Award 銀賞 in 家具デザイン Competition Category.


銀家具· 2018

Qwerty ソファベッド

by Andrea Cingoli

Client: CONCEPTICONstudio

A' Design Award 銀賞 Winner in 家具 Category

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Verified Award Winner

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Colors

The Design

About Qwerty ソファベッド

QWERTYは、コンピューターのキーボードを模した形状のソファベッドです。一つひとつのキーが柔らかなクッションとなり、オフィスや自宅で作業するユーザーの身体を支えます。リモコンで制御される微小な電動モーターが各キークッションを個別に調整するため、座面全体の形状を自由に変えることができます。リモコンには10種類のプリセット設定が用意されており、さらに設定を追加することも可能です。QWERTYはソファとして、ベッドとして、あるいは完全にカスタマイズされたサポート体として使用できます。このデザインは、誰もが見慣れた日常的なイメージを、軽やかなアイロニーを添えた可変性のある家具へと昇華させています。

The Recognition

About the A' Design Award 銀賞

Qwerty ソファベッドは、見事で印象的なハイエンドのデザインに授与される、非常に権威ある評価である A' Design Award 銀賞の受賞作品です。銀賞の受賞作品は、きわめて輝かしく創造性に富んだ作品であり、デザイナーの傑出した専門知識、才能、洞察力を示しています。Qwerty ソファベッドは、素晴らしい代表作であり、驚くほどプロフェッショナルで、深く革新的であることが期待されます。この A' Design Award 銀賞を受賞したデザインは、非常に注目すべき称賛される発明であり、芸術・科学・デザイン・技術の境界に寄与し、それを前進させます。Qwerty ソファベッドは、多くの人に羨まれる創造物であり、欲求を呼び覚まし、前向きな感情をもたらし、驚きと感嘆を灯します。

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Sooner or later, we all end up by falling asleep on our computer’s keyboard. Turning the archetypal image of a keyboard into a sofa bed, QWERTY holds you on its soft keys while working in the office or at home, bringing a pinch of irony in our daily life. Anyway QWERTY is much more than a sofa bed. Thanks to micro electric motors controlled by a remote control, every single keycushion is adjustable to give total freedom. In this way, the furniture becomes a unique and comfortable support.
Dimensions & Packaging
W 1100mm X D 3100mm X H 1100mm
Tags
qwerty, vintage, flexibility, luxury, couch, sofa
Production Technology
stainless steel AISI 304, multi density polymer, artificial waterproof and flame retardant leather, electrical and software equipment, latest generation gel batteries.
Design Challenge
The challenge was including such an out of the ordinary functionality in an object that is so familiar to us. The effect that comes from that is a trasfert, between man and object.
Research
I wanted to focus on the user experience and try to combine a functional tool and an image archetype in order to produce an innovative object that guarantees flexibility and functionality, while keeping that familiarity of the object we're used to seeing. By using these familiar images, creating a hybrid of parallel world and languages, we decontextualize these forms and give them new meaning and make our lives better. The object fulfills its task by being innovative, not technological.
Inspiration
The inspiration for QWERTY came from the many times I have fallen asleep on my keyboard. Thus, it became natural to make the keyboard more comfortable. The natural disposition of a keyboard did the rest and made qwerty the extremely adjustable surface it is.
Project Duration
The project was created in 2012 in Teramo, and has won:
IDA Gold winner 2013 in the category of the professional home interior products and the subcategory of interior furniture;
Red Dot Award Design Concept 2016 in the category of furniture.
Operation Flow
The sofa is flexible, each key is adjustable via a special remote. The remote has 10 per-programed settings, but more can be added. Qwerty can become a bed, a sofa, a completely customizeable surface.
Patents
Patented.
Patent No. 001339253-0001
Patent No. 001339253-0002
Patent Holder: Andrea Cingoli
Year:2012
Jurisdiction:EU
Team Members
Andrea Cingoli
Valentino Castelli
Umberto La Sorda
Image Credits
CONCEPTICONstudio

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