Descry Taiwan Exhibition 新しい消費パターン by I'der Branding Design is a highly esteemed winner of the very prestigious 2020 A' Design Award 銅賞 in メタ・戦略・サービスデザイン Competition Category.
銅サービス· 2020
Descry Taiwan Exhibition 新しい消費パターン
Client: Tea Farm No. 35
A' Design Award 銅賞 Winner in サービス Category
Verified Award Winner
Verify Award Status for #94501The Design
About Descry Taiwan Exhibition 新しい消費パターン
台湾の有名な観光名所であるマウンテンアリシャンでの展覧会は、芸術と台湾の伝統的なお茶産業を組み合わせています。この展示会の横断的な協力は、新しいビジネスモジュールを引き出すことができます。各パッケージで、観光客は同じテーマ「＆amp; quot;台湾＆amp; quot;」を伝える異なる表現を見ることができます。台湾の美しい風景に浸り、訪問者は台湾のお茶文化と産業についてより深く理解するでしょう。
The Recognition
About the A' Design Award 銅賞
Descry Taiwan Exhibition 新しい消費パターンは、創造性、独創性、鋭い洞察力で際立つ傑出したデザインに授与される、高い権威をもつ評価である A' Design Award 銅賞の受賞作品です。銅賞の受賞作品は、十分に巧みで印象的なほど創造的な工芸品であり、デザイナーの豊富な経験、想像力、機知を裏づけています。Descry Taiwan Exhibition 新しい消費パターンは、高く評価され、称賛され、愛される品であり、顕著にプロフェッショナルで革新的であることが期待されます。この A' Design Award 銅賞を受賞したデザインは、芸術・科学・デザイン・技術のベストプラクティスを取り入れており、細部への配慮に優れています。Descry Taiwan Exhibition 新しい消費パターンは、ニーズを見事に満たし、欲求に触れ、感情を魅了し、好奇心を引きつけます。
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The exhibition was at Mountain Alishan, a famous tourist attraction in Taiwan, which combines arts with the Taiwanese traditional tea industry. The cross-sections cooperation of this exhibition could bring out the new business module. On each package, tourists can see different expressions conveying the same theme, "Taiwan." Immersing in the beautiful scenery of Taiwan, visitors could have a deeper understanding of Taiwanese tea culture and industry.
- Tags
- Taiwan, Tea Brand, Alishan, Industry, Art, Lin, Pang-Soon, Tea Farm No. 35, New Consumption Pattern, Exhibition Design, I'DER BRANDING DESIGN, YI-JEN, TU
- Production Technology
- The exhibition presents a variety of techniques of expression. We display gift boxes made with art paper, giclee print on acid-free paper, image transfer techniques on aluminum tea bucket, circuit board art of artistic image, cyanotype, and laser engraving. The main purpose is to express the various beauty of Taiwan by different materials and different printing techniques.
- Design Challenge
- We try to present delicate illustrations using interesting processes on different textures. For example, we use image transfer techniques to print several images of Taiwan on aluminum tea buckets.
- Inspiration
- Alishan has precious natural resources and great tea-making techniques. This object combinates the arts and Taiwanese tea industry to offer a new approach to industrial transformation. Create a new image of the traditional industry, Which can impress tourists and promote Taiwanese tea.
- Project Duration
- The design concept came up at the beginning of 2017 and accomplished on December 24th, 2017. The exhibition was held at the Alpine Botanical Garden in Alishan National Forest Recreation Area until January 15th, 2019.
- Team Members
- Creative Director: YI-JEN, TU
Project Manager: HSIANG-YI, HO
Producer: PANG-SOONG, LIN
Producer: ZEN-JING, WU
Design Guidance: YU-HSIANG, NI
Design Guidance: MENG-HAN, LIU
Designer: PEI-JUNG, CHUNG
Designer: YI-CHIN, CHUNG
Designer: CHIAO-WEI, YANG
Designer: YU-CHAN, LIN
Space Designer: TZU-HAO, KUO
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