Artika Horizon Jam Tangan by Albert Rakhimzhanov

Artika Horizon Jam Tangan by Albert Rakhimzhanov is a highly esteemed winner of the very prestigious 2021 A' Design Award Perak in Desain Rerenggan Competition Category.

PerakRerenggan· 2021

Artika Horizon Jam Tangan

by Albert Rakhimzhanov

Client: ARTIKA Design

A' Design Award Perak Winner in Rerenggan Category

31,266

Verified Award Winner

Verify Award Status for #122101

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Artika Horizon Jam Tangan

Artika Horizon yaiku jam tangan sing uga bisa digawa ing kanthong utawa dianggo ing gulu. Tali ing sabuk ngganti bagéyan sabuk konvensional, mènèhi jam iki konstruksi sing prasaja lan bisa dipercaya. Sabuk iki ditutup nganggo klip khusus, lan klip kasebut ngowahi jam dadi liontin sing bisa digantung ing gulu utawa diikat ing sandhangan. Kasus iki digawe saka logam lan ukurané 43 mm ing diameter lan 9 mm ing jero. Produksi direncanakaké liwat manufaktur aditif utawa penggilingan CNC. Wangunané kainspirasi saka bolongan ireng lan cakrawala kedadeyané, lan tali kasebut nglambangaké ruang sing mbengkong ngubengi wektu.

The Recognition

About the A' Design Award Perak

Artika Horizon Jam Tangan menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Artika Horizon Jam Tangan dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Artika Horizon Jam Tangan iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A wrist watch with a cord on the strap. The watch can be worn on the wrist, or as a stopwatch in a pocket or around the neck. Unlike conventional straps, the construction of Horizon watches is simpler and more reliable, there is literally nothing to break.
Dimensions & Packaging: The watch diameter is 43 mm and the depth is 9 mm
Tags: Watch, Stopwatch, Time, Accessory, Gadget, Device.
Production Technology: The dimensions of a real quartz movement were used in the development of this project. Body material - metal, assumed production technologies - additive manufacturing or CNC milling. This is justified by the small circulation and the complexity of the design.
Design Challenge: The most difficult thing in this project is the symbiosis of two global tasks, namely: the need to match the brand and integrate another global theme. Such conditions create many restrictions that can alienate a large segment of consumers. To make a product with a complex meaning, which would be interesting, including for an ordinary inexperienced user, it is necessary to offer him new, original functions. In this case, it is an opportunity to wear this watch not only as a wrist accessory
Research: The project started as part of a master's project and is part of a collaboration with the Barcelona-based design studio Anima. The task was to develop the concept of a wrist watch for the Artika brand. The main task of the project was to develop a watch that reflects the philosophy of Artik. Also, the idea of the project is the theme of space and time and an attempt to reflect them in the form of a wristwatch. Attempting to integrate the mataphor into both form and function is the basic idea.
Inspiration: The Horizon watch is the final version of this project. This watches reflect the main ideas of the first iterations, which were inspired by the Black Hole and its event horizon, how space can bend under the influence of large forces. So in this watch - the cord symbolizes a space that bends around time beyond its control
Project Duration: The project started in September 2019 in St. Petersburg and ended in January 2020 in Saint-Petersburg
Operation Flow: The watch is put on the hand and pulled together with a special clip. This clip turns the watch into a pendant accessory that can be hung around the neck or tied to clothes. The crown is a separate piece due to its design. The crown is inserted into a special hole, after which the watch can be wound.
Team Members: Сurator: Kirill Rakitin
Customers: Ànima & Artika
Image Credits: Image #1: Creator Albert Rakhimzhanov, Main view, 2020.
Image #2: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #3: Creator Albert Rakhimzhanov, Additional view, 2020.
Image #4: Creator Albert Rakhimzhanov, Detail view, 2020.
Image #5: Creator Albert Rakhimzhanov, Variations, 2020.