Doaba Dhaba Kemasan Panganan Sustainable dening Akkshit Khattar

Karya Doaba Dhaba Kemasan Panganan Sustainable dening Akkshit Khattar minangka pemenang sing diajeni banget saka A' Design Award Perunggu 2022 sing bergengsi ing Kategori Kompetisi Desain Produk Lestari, Proyek lan Desain Ijo.

PerungguProduk Lestari· 2022

Doaba Dhaba Kemasan Panganan Sustainable

dening Akkshit Khattar

Pemenang A' Design Award Perunggu ing Kategori Produk Lestari

29,220

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #126449

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Doaba Dhaba Kemasan Panganan Sustainable

Doaba Dhaba yaiku sistem kemasan panganan sustainable kang dirancang kanggo dapur cloud ing India. Lawuh utama dikemas ing handi, kendhi lempung kang digawe kanthi tangan dening pengrajin lokal, ditutup nganggo tutup lempung lan label kang diikat ing gulune. Roti lempeng kayata roti lan naan dibuntel nganggo godhong gedhang seger kang diiket nganggo tali jute. Kekarone banjur dilebokake ing tas kang digawe saka kertas daur ulang. Materiale bisa diurai kanthi alami lan gumantos plastik sepisan pakai. Pengiriman dilakoni nganggo kendaraan listrik kanggo ngirit tapak karbon.

Pangakuan

Babagan A' Design Award Perunggu

Doaba Dhaba Kemasan Panganan Sustainable menang A' Design Award Perunggu, pangenalan sing prestisius banget sing diparingake marang desain sing luar biasa sing dicirikake dening kreativitas, kapinteran lan kaweruh sing landhep. Pemenang Perunggu iku artefak sing trampil banget lan kreatif banget sing mbuktekake pengalaman sing jembar, imajinasi lan kapinteran para desainer. Doaba Dhaba Kemasan Panganan Sustainable dikarepake dadi barang sing dihargai banget, dikagumi lan ditresnani, profesional lan inovatif banget. Desain sing menang A' Design Award Perunggu iki ngemot praktik sing paling apik ing seni, sains, desain lan teknologi, lan apik banget ing perhatiane marang rincian. Doaba Dhaba Kemasan Panganan Sustainable nyukupi kabutuhan kanthi apik, nutul kekarepan, ngaya rasa lan narik rasa pengin weruh.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: The brand Identity and packaging of Doaba Dhaba is designed keeping in mind their values of authenticity and sustainability. The identity reflects the rustic and organic feel of the brand. The main dishes are packed in Handis (clay pots), handcrafted by local artisans. The rotis and naans (flat breads) are packed in banana leaves held together by jute threads. These go into a bag made of recycled paper. Finally, Electric Vehicles are used to deliver the food, to minimise carbon footprint.
Ukuran & Kemasan: 2000ml Pot - D:180mm by H:125mm
1000ml Pot - D:155mm by H:105mm
500ml Pot - D:110mm by H:95mm
250ml Pot - D:90mm by H:80mm

Banana leaf packaging is flexible and depends on the number and thickness of the bread.

100ml-
5cm*6.5cm
Tag: Sustainable Packaging, Clay Pot Packaging, banana leaf, recycled paper, biodegradable packaging
Teknologi Produksi: Handcrafted clay pots, Banana leaf & Recycled Paper
Tantangan Desain: There were two major challenges during the design process.
The first being reducing the production cost of the packaging as the pots are handcrafted. This was resolved by connecting with the right vendor and increasing the production quantity.
The second challenge was to make sure that the pots don't break during transit. This was resolved by training the delivery boys and including a thicker foam padding inside their delivery bags.
Riset: Detailed ethnographic research was conducted to understand the local culture and food. An in-depth study of one-time-use plastic in food delivery packaging was done to find alternative packaging solutions.
I came towards the solution after studying the old Indian practice of serving food in clay pots and banana leaves which are still used in some parts of the country. These are completely bio-degradable and completely safe for serving food.
Inspirasi: The brand identity of Doaba Dhaba was inspired from it very unique packaging style. The packaging style of using clay pots and banana leaves was used in the cloud kitchen delivery system for the very first time during this project.
Durasi Proyek: The Project started in February 2021 and finished in April 2021 in India.
The brand was launched in April 2021
Alur Operasi: The dish is transferred in the clay pots which is then covered with butter paper and is closed using a clay top along with a label tied around its neck which specifies the dish and the curry. The roti/Naan breads are wrapped in freshly cut banana leaf which is then tied with a jute thread and a tag that specifies the type of bread. both of these thing go inside a recycled paper bag ready to be delivered.