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Purity Ring Desain Interior Toko Ritel dening Guang Zhang

Karya Purity Ring Desain Interior Toko Ritel dening Guang Zhang minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Ruang Njero lan Pameran.


PerakNjero Griya· 2023

Purity Ring Desain Interior Toko Ritel

dening Guang Zhang

Klien: XingShangZhiLi

Pemenang A' Design Award Perak ing Kategori Njero Griya

13,647

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #146649

Warna

Desaine

Babagan Purity Ring Desain Interior Toko Ritel

Purity Ring minangka desain interior toko ritel sing dirampungake ing Shenzhen. Bagean ngarep saka kaca gedhe ngidini kelopak logam ing njero mbukak menyang arah mal kaya set panggung. Kelopak kasebut digawe saka baja tahan karat sing dipasang ing kerangka baja siku internal. Gorden putih lan permukaan lemah tumbuk ing mburine menehi rasa mbukak marang area komunikasi. Area nunggu lan meja kasir digabungake nganggo lengkungan. Kamar pas ditempatake ing undhak-undhakan ing pungkasan ruangan, lan papan lungguhe awujud platform bentuk T.

Pangakuan

Babagan A' Design Award Perak

Purity Ring Desain Interior Toko Ritel menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Purity Ring Desain Interior Toko Ritel dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Purity Ring Desain Interior Toko Ritel iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
Considering the normal appearance of the stores around the mall, the designer hopes that the eyes of the crowd can quickly attract the stores, so a large area of glass is used to make the metal petals in the space unfold like a theater. Deconstructed metal petals. The white curtain and the rammed earth behind it form a vague indoor and outdoor atmosphere under the sky, which makes communication area have an open feeling.
Ukuran & Kemasan
The metal is finished with stainless steel, and the internal angle steel framework is fixed up and down. Every link from snapping line positioning to on-site installation needs to be closely contacted with the workers
Tag
interior,deconstructionism,commercial space
Teknologi Produksi
The designer repeatedly adjusted with the stainless steel manufacturer through manual model and computer drawing, and communicated with the master in the factory for many times in terms of shape and paint surface to achieve the sense of deconstruction but not sharp space. This is also due to the cooperation with the workers on the site. The different proportions of metal blocks in the air and landing in the corridor also directly affect the atmosphere people feel in the space.
Tantangan Desain
The biggest challenge comes from the fact that space takes the form of deconstruction but is not aggressive. We need to use hard materials to express the soft spirit. The soft body and hard appearance match each other. Therefore, the designer made many adjustments at the construction site to make the scale of each block extending into the space suitable for the atmosphere to be expressed.
Riset
The designer has continuously observed the status of customers who have purchased goods and their attitudes towards the products for a period of time, connecting customers and brands with space and promoting purchase behavior are the core issues considered by the project.
Inspirasi
The project is inspired by the brand spirit "Gentle and Tough"and the inspiration of shape comes from flowers. The designer hopes to create a space with brand spirit by deconstructing and adding new materials. When customers walk into the space, they have not only the sense of security wrapped by petals, but also the new sense of experience formed after the body is reorganized and endowed with hard metal materials, which makes customers have stronger emotional connection with the brand.
Durasi Proyek
The project started in July 2021 in ShenZhen and finished in October 2022 in ShenZhen
Alur Operasi
According to the positioning of the product and the shopping habits of local people, GuangZhang shrink the waiting and cash register into a circle through a curve, and naturally have a dialogue with the salesperson to build trust when the partners are waiting for customers to change clothes. The customer's locker room is designed on the steps at the end of the space, and the waiting seats are designed in the form of a T-shaped platform. The customer walks down the steps with new clothes, and emerges from the corner of the clothes,Space forms a complete experience.
Kredit Gambar
Image #1: Photographer Zhao Liang Tan
Image others: Photographer Ou Yang Yun

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